I’m not at Web 2.0 (nor do I want to be, although I have field agents there), but I am intrigued with Microsoft Popfly. I got a preview of it recently via Christopher Griffin at Microsoft and have been messing around with it a little (once we got past the badly formed email in the spam folder problem.) I especially like the way David Utter reports on how the name came to be:
Q Why did you call it Popfly?
A Well, left to our own devices we would have called it “Microsoft Visual Mashup Creator Express, October 2007 Community Tech Preview Internets Edition,” but instead we asked some folks for help and they suggested some cool names and we all liked Popfly.
I assume this is either something Ballmer said during his presentation or it’s merely sarcasm. Either way, it’s cute. Microsoft is showing its range on the heals of their unified communications announcements.