I’ve been having a lot of fun at public events around the launch of my new book, Give First: The Power of Mentorship. I’ve got a handful of events left in Boulder before Amy and I head to Aspen for the summer.

• 6/5: Denver: Techstars Workforce Development Demo Day + Give First with Brad Feld
• 6/10: Boulder: CoinGeek Startup Spotlight: From Entrepreneur to Enterprise
• 6/12: Boulder: New Tech ft. Give First Fireside Chat w/ Brad Feld

For the past two days, I was in Indianapolis at the Global Entrepreneurship Congress 2025. The last time I was at GEC was in Rio de Janeiro in 2013. Even then, I was talking about Give Before You Get, a concept I had introduced in Startup Communities: Building an Entrepreneurial Ecosystem in Your City, which I wrote in 2012. And, I had longer hair.

In addition to a panel and a keynote, I reconnected with many people around the world who work on startup communities, some of whom have been long-time friends (Andy, Victor, and Lesa – I’m looking at you). I had several great conversations with Jonathan Ortmans, the CEO of GEN, and I’m incredibly proud to be associated with the fantastic work he has done over the past 20+ years. I recorded several podcasts in the recording studio that Silver Foxx Media set up, which will soon be dropping on the Give First Podcast.

And, I spent a wonderful evening at High Alpha with Scott Dorsey and 150 of their closest friends. Mollie Kuramoto on their team wrote a lovely long-form post about our fireside chat: Give First: Insights from Our Fireside Chat with Brad Feld. I loved Molly’s final words on our discussion, which included:

Brad closed the evening with reflections on life’s finite nature and the importance of living with intention. “This is the moment,” he shared. “Life is full of challenges, heartbreak, and failure, but it’s also filled with opportunity. Focus on what matters to you. Define your own meaning. And don’t miss the chance to contribute to something greater.”

I’ve decided to mix metaphors and turn into a pumpkin at midnight on Halloween and go back into hibernation for an indeterminate amount of time on November 1st. I turn 60 on December 1st, and I want to spend at least a few months experiencing that and fully embracing my entrance into what Amy and I call “the third third of life.” Until then, I’m having a great time being out and about in the world again.

A few weeks ago I was in Atlanta for Techstars Atlanta Demo Day and the Venture Atlanta Conference. I had a great time and it’s fun to see the vibrancy of the Atlanta startup community. My brother Daniel came with me and we had dinner with our cousin Kenny, who lives in Atlanta, so we got some nice, quiet, emotionally intimate family time.

My favorite keynote at Venture Atlanta was from Scott Dorsey. While our paths have intersected for more than a decade and I knew him from a distance, I’ve gotten to know Scott pretty well over the past year. I put him in the awesome category.

If you don’t know Scott, he was the co-founder and CEO of ExactTarget (2000) – one of the original SaaS companies. ExactTarget went public in 2012 and was acquired by Salesforce.com in 2013 for $2.5 billion and became the core of the current Salesforce Marketing Cloud. He was on the Salesforce.com leadership team until he left to start High Alpha in 2015.

If you are doing something SaaS related and you don’t know or follow what Scott says, you should.

At Venture Atlanta, part of his keynote was a riff on the Attributes of Great SaaS Leaders. While the web is peppered with SaaS metrics and the state of SaaS, there’s a dearth of CEO-centric qualitative information. While Scott’s attributes could be for any leader, they are particularly relevant to SaaS CEOs given the dynamic of how high-growth SaaS companies – and great leadership teams – need to work to scale.

His five attributes, which he went deeper on individually in the keynote, reflect his personality and leadership style.

1. Start with the end in mind
2. Are always learning
3. Value team and culture above everything
4. Are both optimistic and never satisfied
5. Give back!

For those of you that are Simon Sinek fans, starting with the end in mind is analogous to starting with your Why. Are always learning is the essence of being a leader in a super high growth rapidly changing world which most SaaS companies operate in. Valuing team and culture above everything is easy to say, but extremely hard to do, especially when your VCs are pressuring you to perform at a certain financial level for rational, or irrational, reasons. Are both optimistic and never satisfied is interestingly similar to Andy Grove’s “only the paranoid survive” while at the same time having a completely different tone.

If you know me, it won’t surprise you that I almost jumped out of my seat at the event and did a happy dance when Scott started talking about Give back! I know I need to train him to say “Give First”, but it’s the same concept. Scott was a leader here, with the creation of the ExactTarget Foundation (now Nextech) in 2011. Nextech works to elevate technical, critical-thinking and problem-solving skills of K-12 students, inspiring and enabling young people from all backgrounds to pursue careers in technology, so he’s been ahead of the curve on the importance of computer science and technical skills in K-12, something which is a big part of addressing many of the social and educational gaps in our country.

Indianapolis’ startup community, like Atlanta’s, is thriving. There’s no question in my mind that Scott’s leadership has contributed to this in a meaningful way.

All of this comes back to the idea that as a leader you should play a very long game. Scott does this brilliantly and it’s been hugely educational and inspiring to me to get to know him.