Aug 27 2016

Is Republishing To Medium Worth It?

If you are reading this on Medium and have seen other posts of mine in the past month, tell me if you think it’s been worth it for me to republish what is on Feld Thoughts to my Brad Feld channel on Medium.

I’ve been using the Medium WordPress plugin to republish my posts automatically. It’s generally not much effort, although there are a few bugs. The most annoying is that when I publish something on WordPress, update it, and then publish it again, it doesn’t update on Medium.

Yesterday my WordPress database automatically updated and published a pile of posts from 2006 and 2007 to Medium. It also filled up my drafts on Medium, which eventually caused Medium to rate limit me (it seems like that happened around 100 posts). I didn’t want the old posts up on Medium so I went through and deleted them. That was a pain in the ass as Medium doesn’t have a bulk delete feature and I had to do it one by one. That prompted me to ask the question as to whether this has been a useful experiment.

While Medium says I have 51,000 followers, it looks like I get about 1,000 views per post and between 10 and 50 likes. So – that’s a little incremental exposure, but a very low percentage of the people who follow me, which is interesting.

I’ve had a lot of trouble engaging in comments and feedback on Medium. Some of it is the UI, some of it is time, and some is modality. I do almost all my responses to comments on WordPress via email, which Disqus handles extremely well. Medium, on the other hand, doesn’t have a reply by email feature.

Any thoughts, especially from the Medium side? Feedback welcome.


Also published on Medium.