A few months ago, Jasper Kuria reached out to me about a new non-profit he was starting called The Black-Owned Business. His goal is to create a community of vetted, high-quality Black-owned professional services companies.
Like many things Amy and I have been supporting around racial equity; this was an easy yes. I have not historically paid close attention to the gender or race of the service providers that we use. After almost six months of learning about racial inequity in the US and what I can do to help eliminate racism, supporting more Black-owned businesses is something I’m committed to.
Jasper has started a campaign called Do the BOB. It consists of providing your support and sending out the following message on social media.
Citi Group estimates that if four key racial gaps for the Black community (wages, education, housing, and investment) were closed today, the US economy would grow by $5 trillion in the next five years. What $5 Trillion can buy:
- 140 million Teslas—a Tesla for every household in the US or,
- Monthly rent/mortgage payment for every US household for 3 years or,
- 7 new Iphones for every man, woman, child and beast in the US or,
- A Big Mac for lunch every day, for every US resident, for 7 years or,
- 26 Jeff Bezos or 2,000 Oprah Winfreys
Help grow the US economy by $5 Trillion. During Black Friday season, ask your company or organization: Are you considering Black-owned Professional Services Companies when hiring vendors?
I request [@Friend One], [@Friend Two] and [@Friend Three] to also “Do The BOB” by sharing the logo and text on social media.
Learn More: https://www.theblackownedbusiness.org/do-the-bob