Brad Feld

Category: Books

Holy cannoli! That’s what I shouted out loud (startling Amy and the dogs who were laying peacefully next to me on the couch last night) about 100 pages into William Hertling‘s second book A.I. Apocalypse. By this point I figured out where things were going to go over the next 100 pages, although I had no idea how it was going to end. The computer virus hacked together by a teenager had become fully sentient, completely distributed, had formed tribes that now had trading patterns, a society, and a will to live. All in a parallel universe to humans, who were now trying to figure out how to deal with them, ranging from shutting them off to negotiating with them, all with the help of ELOPe, the first AI who was accidentally created a dozen years earlier and was now working with his creator to suppress the creation of any other AI.

Never mind – just go read the book. But read Avogadro Corp: The Singularity Is Closer Than It Appears first as they are a series. And if you want more of a taste of Hertling, make sure you read his guest post from Friday titled How To Predict The Future.

When I was a teenager, I obsessively read everything I could get my hands of by Isaac Asimov, Ray Bradbury, and Robert Heinlein. In college, it was Bruce Sterling, William Gibson, and Neal Stephenson. Today it’s Daniel Suarez and William Hertling. Suarez and Hertling are geniuses at what I call “near-term science fiction” and required reading for any entrepreneur or innovator around computers, software, or Internet. And everyone else, if you want to have a sense of what the future with our machines is going to be like.

I have a deeply held belief that the machines have already taken over and are just waiting for us to catch up with them. In my lifetime (assuming I live at least another 30 years) I expect we will face many societal crises around the intersection of man and machine. I’m fundamentally an optimist about this and how it evolves and resolves, but believe the only way you can be prepared for it is to understand many different scenarios. In Avogadro Corp and A.I. Apocalypse, Hertling creates two amazingly important situations and foreshadows a new one in his up and coming third book.


Brad Burnham (Union Square Ventures) and I were in Iceland a few weeks ago for the Startup Iceland event. Bala Kamallakharan organized the event and moderated the discussion (and was an amazing host.)  We talk about the Boulder and New York startup communities, why we were hanging out Iceland, what we thought about Iceland as a startup community, how to “organize the future” (since the future doesn’t have a political lobby), innovators vs. incumbents, leaders and feeders, and what to do if you want to create a lasting long-term startup community,  As a bonus, around minute 17, you can find out how to get me to come to a conference in your city.

Amy and I had an awesome week in Iceland and have decided to go back again next year.


Last week Startup Colorado hosted the Startup America Regional Summit which was a gathering of the leadership of over 25 different Startup State efforts under the structure of the Startup America Partnership. Over 100 people came and we had an awesome two days of discussions which was summarized wonderfully by Christian Renaud (CEO of Present.io and a principal of StartupCity Des Moines) in his post What I learned in Boulder.

After the event, David Mangum, the executive director for Startup Colorado and I were discussing what we had accomplished since launching in November 2011 and I asked him to write up a guest post to summarize. Following are his thoughts. Comments welcome – and if you want to get involved, just email me.

Startup Colorado publicly launched in November 2011, but we began the behind-the-scenes strategy and planning in August, which means that we’ve been going for nearly a year.  As Startup Colorado’s Executive Director, I look back on our inaugural efforts with a few observations about what’s worked, what hasn’t, and what we hope to improve as we move into our second year.

We launched Startup Colorado as a movement to spur new company creation across the state, with first year emphasis on Colorado’s Front Range.  Our mission has been to increase the breadth and depth of the entrepreneurial ecosystem by multiplying connections among entrepreneurs and mentors, improving access to entrepreneurial education, and building a more vibrant entrepreneurial community.

Four key principles have animated our efforts: (1) for our initiatives to be successful, they require entrepreneurs to lead; (2) we must think and act with a long-term view; (3) we seek to engage entrepreneurs at all levels of experience and success; and (4) the influx of talent is a cornerstone of strengthening a startup ecosystem.

Startup Colorado kicked off with a handful of tractable projects:

  1. Create an entrepreneurial summer camp in Boulder
  2. Expand new tech meetups and open coffee clubs in Fort Collins, Denver, and Colorado Springs
  3. Support entrepreneurial education in the Front Range
  4. Evaluate current barriers facing entrepreneurs, including an assessment of best practices within entrepreneurial communities around the US and world
  5. Engage larger companies in the entrepreneurial ecosystem through commitments to help entrepreneurs
  6. Build the Startup Colorado website to be a user-friendly, thorough database for information and connections

The Assessment

Perhaps our most promising project is the “entrepreneurial summer camp,” renamed Startup Summer.  Startup Summer kicked off in late May with 14 college students/2012 college grads working in paid internships for Boulder-area startups.  In addition to the full-time internship, Startup Summer offers its participants a variety of evening entrepreneurship events, most important of which is a weekly class on entrepreneurial topics taught by local entrepreneurs, founders, CEOs, and community leaders.  Participating interns also will be given the opportunity to work with an area mentor to develop their own business ideas.  Startup Summer required a lot of program construction, promotion, applicant recruiting, and company/intern matching and it would not have happened without ample support from Tim Enwall and our top notch Program Coordinator, Eugene Wan. Perhaps more than any other project, this one embodies our core principles: we have a range of entrepreneurial leaders teaching classes and working with the interns, and we are building the program as a way to seed the next generation of Colorado entrepreneurs and strengthen the talent pipeline into the state’s startup ecosystem.

We also have made considerable progress in developing a stronger network of meetups in Colorado Springs, Denver, and Fort Collins.  Jan Horsfall and Chris Franz, in conjunction with Peak Venture Group, have invigorated the Colorado Springs meetup system, going from a meetup of 15-20 people last fall to, most recently, 175 people (https://www.meetup.com/PVG-Pitch-Night/).  They also are spearheading an open coffee club.  In Denver, Erik Mitisek, Jon Rossi, Andrei Taraschuk, and the various meetup organizers have been pushing for greater meetup coherence and organization, including at the Denver New Tech Meetup.  Jon Nordmark also has been leading an open coffee club in Denver. After several months of false starts, we also have had exciting progress in Fort Collins with Christine Hudson, who is tackling the Fort Collins New Tech Meetup.

Another exciting project in the works (and not one originally planned) is the Startup Colorado Legal Roundtable, where a handful of local law firms will give free legal advice to a select group of startup founders and CEOs.  If you’re a startup entrepreneur interested in this offering, please email me at dcmangum@gmail.com.

Other projects have been more challenging, though we have not given up on anything.

One project that may yet take flight is the entrepreneurship education project.  Over the past year we talked to many high school teachers and other education non-profits, but did not find a clear project leader to take things and run with them.  Steve Halstedt and Dan Caruso recently stepped up with an interest in getting more involved at individual high schools, and we may try to support each of them with teams of MBA and JD students to help run logistics and execution.  Our current view is to develop a “startup entrepreneurship” curriculum to be taught afternoons or weekends for high school students, supplement the classes with mentors, and encourage students to develop their own business ideas.

Two other projects that have been harder to get off the ground are engaging bigger companies to help startups and building the Startup Colorado website to be a central resource and connector for entrepreneurs and mentors.  Our bigger company engagement project could use more assistance both in connecting to more companies and in helping to manage existing offerings from companies like ViaWest (free hosting for startups).  For the website, we have a few ideas for content improvement, including a regional spotlight on what’s happening across the Front Range, entrepreneurs interviewing other entrepreneurs, and more.

Overall, the first year has gone as we expected: some projects would gain traction quickly, some would be a bit wobbly but viable, and some will require more effort.  The most important feature of individual project success has been the willingness of multiple people to step up and volunteer a meaningful amount of time to help.

Looking Forward

We expect to amplify our efforts to ensure that the next Startup Summer is even better than this year’s.  We also aim to continue working to strengthen the individual meetup communities across the Front Range.  Other projects may take a few more months of execution before we know their ultimate status, but we are optimistic that with a refined sense of how to work (with project leaders and better delineated ownership) and a renewed vigor for our mission, we can make Startup Colorado’s second year even more impactful than the first.



If quadcopters can play a James Bond song, it’s not far fetched that tens of thousands of them could become an autonomously controlled weapon controlled by software that simulates the intelligence of weaver ants. Toss in some perfluorocarbon tracers to simulate a pheromone matrix, a bunch of guns, face recognition software, and bad guys and by page 267 about all you can say is “fuck!”

I love Daniel Suarez – I think he may be one of the best “near term science fiction writer” alive today. His previous two books – Daemon and Freedom(TM) were superb, but Kill Decision really nails it and takes you to a much more real, and completely terrifying place. He’s got new characters, better action and dialogue, deep science that is well explained, and very scary scenarios that play out in a “I can’t put this book down” way.

As I’ve said many times recently, the machines have already taken over and are just waiting patiently for us to catch up with them. I’m optimistic about the machines – they won’t emerge in a terrifying terminator future hell bent on exterminating us. Instead, we – the humans – are the problem. We’ve been trying to kill each other since the beginning of time and when the biological (in this case software based on weaver ants) merges with the machines (quadcopters with guns) bad shit happens. And once again the humans created all the bad shit.

As my first book of summer, this was a great place to start. I finished about half of it last night and Amy said I whined in the night with bad dreams, so it did it’s job. Daniel – wow – awesome.


One of the super cool things about self publishing is that it’s really easy to make updates and release a new version. I released – with HyperInk’s help – the first version of Burning Entrepreneur on April 11th.

Last week we released v2.0. We’ve fixed typos, clarified a few things, added tweets and comments to the body text, and added a few more chapters. We also updated the title to simply “Burning Entrepreneur” although the subtitle “How to Luanch, Fund, and Set Your Startup on Fire” is still around.

I’ve gotten plenty of positive feedback on this book and I’m excited about the updated version. If you haven’t read it yet, go grab a copy and tell me what you think. And – if you’ve read it – toss up a review on Amazon if you feel like it as every one of them helps.

 

 


Amy and I just spent an incredible week in Reykjavik, Iceland. This was our first time here and everything was awesome – the people, the food, the weather, the hotels, the weather, the people, the food, the people, the weather – you get the idea.

Bala Kamallakharan was our host and the founder of Startup Iceland. He’s got a great post up titled Startup Iceland 2012 – Done! that summarizes the event and there are plenty of details on the Startup Iceland Event site about the participants and the agenda. 300+ people participated in what turned out to be a great concentration of the people in and around the Iceland startup community.

We spent a lot of time during the week roaming around Reykjavik, meeting lots of interesting people, learning the history of this country, revisiting what they’ve been through in the past decade economically, and appreciating our existence on this planet.

We’re hopping on a plane in a few minutes to head back home to Colorado where we’ll be for the summer. We’ve already started talking about coming back again next year.


The Founder’s Dilemmas by Noam Wasserman is another book that belongs on every entrepreneur’s bookshelf. It’s excellent.

I met Noam for the first time last week when I was at HBS. I was on a panel of VCs (me, Mike Maples Jr., Kate Mitchell, and David Frankel) talking to a room full of HBS alumni who are VCs. Noam and I had exchanged several emails over the past few months and he sent me a review copy of the book but it got lost in my infinite pile of books to read. After seeing him and talking to him briefly, I decided to put it on the top of the stack. I laid on the couch all day yesterday with Amy and the dogs and demolished a pair of books. The Founder’s Dilemmas was the first.

I get asked endless questions about founder dynamics, solo founders, optimal number of founders, equity allocations between founders, roles of founders, alignment between founders, and investor – founder relationships. I’ve been involved in many conflicts between founders, transition in roles between founders, emotional struggles with founders as businesses grow and change, investor conflicts (other than me) with founders, and the list goes on and on and on.

I’ve never seen a book before that was particularly helpful – to a founder – about the wide range of issues a founder will face. There are plenty of books lots with stories, anecdotes, and suggestions, but none that are particularly systematic about going through all of the issues. Noam’s book is the first I’ve read – and he totally nails it.

He covers it three ways – with data, with analysis, and with stories. He’s done a ten year quantitative study that he follows up with his own analysis and then intermixes this with actual stories from a set of founders, including two that I know reasonably well – Dick Costolo (FeedBurner – I was on the board), Genevieve Thiers (Sittercity – we looked hard at investing but ultimately didn’t) and many I know from a distance. As a result, I was able to back test the stories and anecdotes and they were completely factual in contrast to many other books like this where the qualitative stories are embellished to fit either the ego of the participants or the point being made by the author.

Noam systematically marches through all of the major dilemmas I could think of for founders: career, solo-vs-team, relationship, role, reward, hiring, investor, failure-vs-success, founder-CEO succession, and wealth-vs-control. I believe he’ll coin several new reference phrases, including my favorite around wealth-vs-control (“do you want to be king or want to be rich?”) He looks at each of these from all sides (e.g. yes – you can be king and rich, but there are other options that may get you where you want to go faster and with a much higher chance of success) and uses a great blend of data, analysis, and anecdote to make and support his points.

If you are a founder, or considering being a founder, a board member, or an investor, buy The Founder’s Dilemmas right now. One of your goals should be to do everything you can to maximize your chance of success. This book will help a lot and you won’t regret the time you invest in it.


I was in LA for the past three days hanging out at Oblong, meeting with a bunch of entrepreneurs I know, then spending time at MuckerLabs, giving a talk at SCVStartup, and finishing up my trip with a half day at LaunchPad LA followed by a dinner that LaunchPad LA and Mark Suster put on. Even though I still felt fried from my 50 mile run, I had a great time and I’m sure I fed off of the energy of all the people I spent time with.

At the dinner I gave a short talk on Startup Communities and then answered some questions. The first question was “what do I think of the phrase ‘Silicon Beach’ for the LA startup community.” I responded that I thought it was stupid. I hate Silicon Whatever. LA should be LA. When I was in downtown LA at Oblong I didn’t notice a beach. Before I could go on a rant about why you should not call things “Silicon Blah” I got a round of applause.

In the late 90’s a wave of “Silicon Blah” appeared. Silicon Alley, Silicon Mountain, Silicon Prairie, Silicon Slopes, Silicon Gulch, Silicon Bayou, and on, and on, and on. The rallying cry was “we are going to be the next Silicon Valley.” Whatever. At the time, my opinion as someone who disliked generic marketing was that this was the worst branding ever. I feel even more strongly about this today.

If you are going to create a startup community, build your own identity. People now talk about “New York” and “Boulder” as amazing startup communities. They don’t talk about Silicon Alley and Silicon Flatirons. Well – I suppose some do, but I don’t hear it anymore (or at least my brain doesn’t process it) – I just hear New York and Boulder. And when someone says “Do you like living in Denver?”, I say “I live and work in Boulder.” Sure – Denver has a startup community also, but it’s distinct from Boulder.

Even within a city like LA there are startup neighborhoods. I made this point when I spent a month in Cambridge, MA in January. Sure, you’ve got Cambridge, Boston, Waltham, and Hopkinton. But you’ve also got Kendall Square, Central Square, the Leather District, and the Innovation District. In New York you’ve got Union Square, and Brooklyn’s DUMBO. These are the “neighborhoods” – high density areas of entrepreneurs and their startups. And, in a small town like Boulder, you’ve got – well – Boulder.

LA is huge. The startup community in LA isn’t “Silicon Beach.” It’s downtown, Santa Monica, and I’m sure a few other neighborhoods that I don’t know the name of. Brand the neighborhoods locally so the entrepreneurs know where to go, since you want them clustered together. Then brand your city (LA) which should be an easy one. And dump the Silicon Blah.


Inspired by my friend @FAKEGRIMLOCK, I’ve launched a new self-published book with the gang at Hyperink. It’s titled Beyond The Blog: Brad Feld’s Burning Entrepreneur – How to Launch, Fund, and Set Your Start-Up On Fire! and available digitally on Amazon, Barnes & Noble, and Hyperink.

For the next 48 hours, you can buy it for $2.99 from Hyperink. After that it’ll go to it’s normal price of $4.95. But, in either case you’ll get six copies for the price of one as with each purchase you get to gift five copies to any friend you want. If you are interested in my writing, I encourage you to buy a copy, give five copies to friends, and tell me what you think of it.

This is an experiment in self-publishing. Part of the way I learn is to just try stuff, see how it works, measure the results, get feedback, and iterate. I have a good understanding of how the traditional publishing industry works now that I’ve done two books with Wiley (Do More Faster and Venture Deals) and I thought working with Hyperink would be a great way to learn more about self-publishing. They approached me, told me they wanted to do an ebook based on a bunch of blog posts I’d written, and asked if I was interested. They reminded me recently that my reply was “Totally game to play – tell me what I need to do.” They hired an editor Jason Karpf who did an excellent job of curating a bunch of posts, organizing them into a coherent book, editing them so they all worked together, and putting it together in a clean, extremely readable format.

When I got the first draft and read through it, I was really psyched with which posts they had built the book around. While you can obviously find all the original posts on the web, seeing some of the best posts I’ve written about entrepreneurship organized in a cogent fashion was very satisfying. But I’ll leave it up to you to decide if it’s any good or not.

The outline of the book is on the Hyperink site. Grab a copy (or six) and tell me what you think. Feedback welcome!