BigDoor Acquires OneTrueFan

Today one of our portfolio companies BigDoor announced the acquisition of San Francisco-based OneTrueFan , a community and web check-in company. We invested in BigDoor a little over a year ago and they’ve made amazing progress on their gamified loyalty platform since then. In addition to having over 300 live customers, BigDoor is also conducting a private beta of a truly innovative solution that they call the Engagement Economy, and we expect it have long lasting implications on how the digital world engages and monetizes their audiences. ...

September 8, 2011 · 2 min · Brad Feld