Anti-VR

A central theme of science fiction over the past 20 years has been the dystopian future of humans, laying on couches, connected to machines that feed them and process their waste, while they interact with a virtual world. Advanced versions of this technology let you move around or relax in a comfortable creche. Today we call it VR. I wish the abbreviation, which seems so harmless, had never taken hold as the phrase “virtual reality” helps remind us, just a tiny bit, of what we are talking about. ...

March 8, 2019 · 2 min · Brad Feld

Maps for Unity: Location Based Games and Mapbox

This morning’s launch of Maps for Unity brings the full stack of location tools to the world’s most popular game development platform and shows that location and maps are the new building blocks for AR and VR games . We think the maps look amazing and are insanely fast. Bringing location and maps to game developers is a big deal. Pokemon Go had maps because Niantic, the game’s creators, started as part of Google and the company is run by John Hankey — the former CEO of Google Maps. The maps in Pokemon Go were customized because John secured special access to Google’s proprietary datasets . No one else could have maps like that, until now. ...

May 22, 2017 · 3 min · Brad Feld

The First Real Intersection of Music and Virtual Reality

In 1995 I made a seed investment in a tiny company called Harmonix founded by two guys, Alex Rigopulos and Eran Egozy. After one meeting with them I knew I wanted to be part of their journey and made one of my early $25,000 angel investments. The journey they went on as founders and a company was amazing. A big part of it was captured in what I think is one of the best long form magazine articles ever about the history and drama of building a company – Just Play in Inc. Magazine in 2008. ...

March 12, 2015 · 3 min · Brad Feld