Category: Investments
Use of HTTPS (which stands for HTTP Secure) has grown from 13% of the top one million websites to 19% in the past year. With major media sites such as NYTimes.com joining the movement, now over half of all web requests are served securely to the browser.
Two years after the launch of Let’s Encrypt, this is fantastic progress. In this new era of state sponsored hacking and fully professionalized cybercrime, it is heartening to see engineers get seriously organized and tackle something on the scale of securing the entire web.
Even a few years ago I would have been skeptical this would be possible. Until very recently, setting up HTTPS meant purchasing and managing certificates and configuring them correctly to work with your web server. This is a non-trivial effort and many people and companies didn’t bother with it. This was especially true with the long tail of websites, but also included many major ones.
The drive to HTTPS the web did not happen by accident. It is akin to an old-fashioned barn raising but on a global scale, organized by engineers with good intentions to protect users, and ensure that the web remains a vibrant and trusted ecosystem into the future.
A few things had to come together for securing (HTTPS’ing) the web to become reality:
- The global internet security community had to get serious about this problem. With Google now stiffly penalizing the SEO of non-HTTPS sites, and Chrome and Firefox escalating browser warnings, website owners are rapidly supporting security.
- Certificate management had to become cheap and easy. We have Let’s Encrypt to thank for that.
- Website technology providers had to make HTTPS a turnkey experience. This is happening now.
When you bring up Feld Thoughts in your browser, you should see something like the following:
Pantheon, one of our portfolio companies, hosts my website and made this happen, in zero clicks. With Pantheon, HTTPS just works out of the box and they are now providing HTTPS (powered by Let’s Encrypt) for all 200,000 of their websites, free of charge. Even better, it is powered by their new Global CDN, with over 30 points of presence and the most sophisticated Drupal and WordPress caching technology available on the market.
I am happy with what the Pantheon team has built. They didn’t cut any corners:
- HTTPS is available for free as a turnkey service for all plan levels
- Because this feature is deeply integrated into their CDN, you don’t pay a performance penalty for deploying HTTPS
- Their CDN speeds up pageloads by 50% to 300% by caching full page content (traditionally almost impossible to achieve with dynamic CMS systems)
When you load your website, do you see the happy green box of Secure “https”? If so, nice work! If you don’t, do your website visitors a favor – email your website developer and ask them to help you set it up.
If they tell you it is too much work and/or too expensive, then you should look into changing hosts. Email me if you’d like an intro to the gang at Pantheon.
Looking Glass, a Brooklyn-based company we recently led the Series A investment in, just released HoloPlayer One, the world’s first interactive lightfield development kit. This is a new interface that lets groups of people see and interact with floating 3D scenes without VR or AR headgear. While it’s an early release dev kit, it’s still as close to achieving the dream of the hologram shown in Blade Runner 2049 as I’ve seen.
This is relevant in my world because an investment theme we think a lot about is Human Computer Interaction. While it’s dangerous to try to predict the future, I think it’s a safe bet that in 20 years humans won’t be interacting with computers in the same way they are now. Amazon Echo is an example of one massive HCI shift that will impact our lives for years to come. Looking Glass is betting that another HCI shift will be related to how people interact with 3D content, like how a doctor will show a patient a CAT scan or how a 3D modeller will rig a Pixar character or design a rocket engine.
There are a lot of people who see this interface shift on the horizon with billions of dollars flowing into AR and VR companies evidence of this general interest. But what if there was a way to do it without the cost and constraints of a VR or AR headset.
The Looking Glass founders Shawn and Alex have been obsessed with chasing this dream since they were kids. Now they’re betting deeply against the headgear-based VR/AR trend by saying that holograms will be the next shift in human computer interaction. And they want fellow hologram hackers along for the ride.
I just got one (well, another one – we already have two HoloPlayer prototypes in the office with Structure Sensor scans of all the Foundry partners).
You can pre-order your Holoplayer dev kit here. Save $50 with code TOTHEFUTURE.
The CEO of our portfolio company JumpCloud, Raj Bhargava, reached out to me after my rant on digital security earlier this week.
Since JumpCloud plays in the world of digital authentication, they are well versed in security issues and are helping organizations with securely connecting their users to their IT resources (systems, app, storage, WiFi, servers, etc.).
He pointed me to a five-step video they put up about how IT organizations can step-up their WiFi security – not only from KRACK, but from man-in-the-middle attacks and from having poor WiFi security hygiene.
Building An Autonomous and Virtual World: Softbank Teams With Mapbox
The physical world will be the reference coordinates for the fleets of robot cars of our imagination. We’re living through the transformation from digital to virtual, and Softbank leading today’s investment of $164 million in Mapbox accelerates this even faster.
I’ve posted about the massive founder crush my partners and I have on Eric Gundersen, the CEO of Mapbox. When we led Eric’s first financing — a $10 million round and the first capital into the bootstrapped team — we believed mobile location and mapping would be big. Four years later to the week, our vision is dwarfed by the reality that location is at the heart of everything from ride-sharing and autonomous driving, to IoT and AR/VR. We are excited to again participate in this round.
It is no surprise that Eric and Masa both have this bold vision. Both share an exceptional way of dreaming and executing. I remember Eric showing me the maps from his time with the World Bank and UN. There was no AR or autonomous back when he was in Afghanistan, but there was a need for location data and a better mapping platform. In the years since, with massive customer launches like Snapchat and the Weather Channel, the horizontal scale of Mapbox’s platform is now much more obvious.
Knowing Eric and the team, this idealistic passion will not only scale as a company grows, it will set the trajectory for building a product and a company that changes how we experience the world. When I asked Eric a couple years ago about how far he wants to take this he responded:
“It simply would be a mistake to stop building right now — it’s too early. We’re going to be inside of everything.”
We’re long on the team at Mapbox, and it’s obvious to me why Softbank is also enthusiastic. I’m very loyal to my friends at Softbank and love any opportunity to work with them. Back in 1997, Softbank Technology Ventures (which became Mobius Venture Capital) was the first VC fund I helped raise. Ron Fisher, the Vice Chairman of Softbank, was responsible for watching over us, is one of my favorite people on the planet, and has been an incredible mentor to me.
This team and our world are at a unique moment in time. It’s is going to be incredible to watch Eric keep building.
Last week Rover launched on-demand dog walking in Denver. They’re enhancing their existing marketplace experience by adding an assignment option, similar to Uber and Lyft, and bringing it to Colorado. It’s another exciting move by the company, and their Denver announcement caused me to me reflect on my five years as an investor and board member at Rover.
https://youtu.be/UsL3kJrpMSw
Three thoughts came to mind.
Rover executes. I can’t believe that Rover has rolled out an entirely new way to purchase dog walking in three cities, with their fourth on the way, and we’re not yet three months on the other side of the DogVacay integration. That integration – a result of Rover acquiring DogVacay, both started and ended in Q2, and surpassed the best-case-scenario metrics that the team presented to the board. While we talk about the power of “just executing” in the startup world, Rover is a case study of execution in action.
Rover is completely obsessed with its customers. Only an absolute determination to get the customer experience right would drive this team to build two separate versions of a new product, given the complexity of their overall business. But Rover shares this common trait of product-obsession with other great teams that I’ve known as an investor and board member, and it’s inspiring to watch. This is yet another instance of a team that knows what it’s doing, listens carefully to its customers, and, like my dog Cooper, jumps all over things to make sure that it gets its experience right.
Rover is an old-school example of how great companies drive customer loyalty. Their monthly new customer LTVs have increased steadily every year as a result of customer loyalty for six years in a row, without a single counter-example. While some increases can be accomplished through branding or marketing initiatives, Rover has done it the old-fashioned way, which is through careful and thoughtful sequencing of product launches and improvements to the marketplace.
If you live in Denver, give Rover’s on-demand dog walking experience a try and let me know what you think. I’ll pass it on to the team at Rover, as I know they will be very interested in your feedback.
Welcome to Force Friday, one of my favorite days of the year. I still fondly remember watching Star Wars with my dad when I was 11. As I walked out of the theater, I asked him if we could buy another ticket right then and watch it again. He denied me that night, but we went and saw it again a few days later.
Sphero just released two new droids, R2-D2 and BB-9E, which now rounds out the family that includes BB-8 and the Force Band (so you can control the droids with the Force).
Next up is the littleBits Droid Inventor Kit.
May the Force be with you.
In October 2015, Pioneer Square Labs launched. We led the financing, and I joined the board to work more closely with Greg Gottesman, Geoff Entress, Mike Galgon, and Ben Gilbert to build a long-lasting and enduring startup studio in Seattle.
Today, Julie Sandler joined Pioneer Square Labs as the fourth managing director. Julie previously was a partner at Madrona Venture Group and is deeply involved in the Seattle startup community. She has also been a leading voice for women in technology as a founding member of the Seattle Entrepreneurial Women’s Network and Startup Weekend Women’s Edition.
Basically, Julie is awesome. And it makes me super excited to get a chance to work more closely with her at PSL.
Foundry Group has a deep connection to Seattle. In addition to currently being investors in Pioneer Square Labs, we are also investors in Boundless, Glowforge, Mighty Ai, Moz, and Rover. Over the years, Techstars has expanded their footprint, now running Techstars Seattle as well as the Alexa Accelerator (powered by Techstars). And, as many of you likely know, Techstars acquired UP Global several years ago, which was headquartered in Seattle.
As I’ve gotten to know Julie over the years, I can’t think of a better person to join the PSL team. The PSL entrepreneur-in-residence program has become an attractor for quality entrepreneurs in Seattle – both experienced and emerging ones. In some cases, entrepreneurs come to PSL to work on a specific idea the PSL team has developed, while others choose to iterate on a product of their own and launch something new with the PSL team.
This has happened in an incredibly short time. If you had told me 18 months ago that PSL would have already spun out six VC-backed companies already, along with building out the now 17 person PSL team, I wouldn’t have believed you and would have suggested a time frame about double that. But the PSL team has achieved that and, with the addition of Julie to the team, is moving even faster on its mission.
Julie – welcome!
littleBits just shipped their newest product – the littleBits Code Kit. If you have a kid, this product is for you (and them).
littleBits Code Kit leverages kids love of games to learn to code. It uses Google Blockly which has rapidly become a popular visual editor. My favorite line from a teacher so far is that littleBits Code Kit is “better than recess”, citing a situation where students would rather stay in the classroom and invent with Code Kit instead of going out to recess.
littleBits Code Kit is shipping today and aimed at kids in grades 3 to 8, although this 51-year old big kid is getting one also.
If you’ve been in our office recently, you’ve seen me fiddling around with one of my newest toys – Ultimate Lightning McQueen by Sphero. It’s now available for the world.
Based on what I know about robotic toys, I believe it’s the most advanced robotic toy ever made. Owen Wilson is even included in it (well – his voice – as LMQ …).
It started shipping yesterday so it’ll probably sell out quickly as Sphero ramps production. If you are into RC cars, amazing robots, or you have children who like the movie Cars (even grown up children like me), you can buy it online from Sphero or Amazon.