Brad Feld

Category: Things I Like

While I have nothing against receptionists, I’ve always felt like it was a thankless job that should be able to easily be replaced by the machines. Many of the people I know who are receptionists spend their time doing lots of other things and I’ve always felt like it would dramatically improve their life if they could focus on all the other things, rather than split their attention between those and being a receptionist.

We’ve never had a dedicated receptionist at Foundry Group but our office was oriented so the people “in the line of fire” were constantly interrupted whenever someone came in the office. So, we asked a local startup, TextUs.Biz to solve this problem for us.  They came up with an iPad app called “Receptionist” which freed up anyone from having to pay specific attention to the front door. As a result, we redesigned the entrance to our office with “Receptionist” front and center, a new lobby, and a Mezzanine room.

The team at TextUs.Biz hasn’t slowed down. They have taken the idea to market and recently launched TextUs.Biz Receptionist for the public (it’s available in iTunes now.) The functionality and feature set of the app are intuitive. Visitors can ping who they are here to see and can directly interact with the person or their assistant. It also has some fun tricks like taking a picture of the visitor and storing it automatically in the visitor log for future reference.

We like the gang at TextUs.Biz – they did great work for us. The machines have taken over the world anyway, so why not let them help check people in? Check it out the app here and their AngelList profile here.


I spent the day yesterday as Cookie Monster and by the time it got dark I’d had enough of Halloween so Amy and I watched Parkland last night. The reviews were so-so but we both thought it was outstanding. Paul Giamatti was perfect as Abraham Zapruder and I seem to like Billy Bob Thornton better and better as he ages (he’d be one of the two people I’d pick to play my dad Stan in his biography – the other is Alan Arkin).

I grew up in Dallas – I lived there from 1968 to 1983 when I moved to Boston to go to college. I’ve only lived in a few other places – Blytheville, Arkansas from 1965 – 1966, Boston in 1967 and again from 1983 – 1995, and Boulder since 1995. So Dallas looms large over my own personal development.

The Kennedy assassination happened two years before I was born. But once I was old enough to hear about Nixon and Vietnam, I started hearing about how the most loved president ever was murdered in Dallas. I rarely spent any time in downtown Dallas as a kid and never really knew my way around until I started running the Turkey Trot on Thanksgiving as a teenager. I still can’t find my way around downtown Dallas even with a GPS, but if you ask me the radio station and TV call letters KRLD and KERA immediately pop into my brain.

Parkland Hospital was one of the hospitals my dad made rounds at. I don’t remember going there with him, although I’m sure I did. I hated being in the hospital – I hated the smells, the lights, the noises, and most of all the sick people. The hustle and bustle. The quiet moments followed by chaos. And I never, ever wanted to touch anything. I didn’t realize I had OCD at the time, but it makes perfect sense to me in hindsight how uncomfortable I was whenever I was on rounds with my dad. I stopped around age 10 – I just told him I didn’t want to do it anymore and that was that.

Watching the movie last night was deeply immersive. The hospital scenes – first of Kennedy, then of Oswald, were extremely uncomfortable for me. It wasn’t sensationalized ER or Grey’s Anatomy tripe – it was intense, real, and very bloody. And hopeless. We knew Kennedy was going to die, but we kept rooting for him and hoping for a miracle. The helplessness, sadness, and hopelessness of the situation oozed through every scene.

The historical moments felt just right. Today, there aren’t as many cowboy hats in Dallas, but when I was a kid everyone wore one. And in the movie, there were plenty of them. Parkland felt dark, industrial, and dingy – just like I remembered hospitals feeling when I was a kid. Lots of turquoise. Anger popped out at unexpected times – sometimes with incredibly velocity. Everyone smoked all the time. And when the sky was blue, it was a bright blue – one that made you want to shade your eyes with your hand.

When I moved to Boston in 1983, I didn’t really connect that Kennedy was loved by Boston and “those hicks in Dallas killed him.” By the time I’d lived in Boston for four years, my identity as being from Dallas – and growing up in Texas – had faded, but there was a period of time the first few years when I was very aware of a tragedy that defined the city for many people who didn’t live there for 20+ years after it happened.

Fifty years later, the day still feels oddly familiar. Dealey Plaza. Jackie Kennedy. The Zapruder film. Lee Harvey Oswald. And Parkland Hospital. All phrases that are associated with the Kennedy Assassination. Powerful.


My mom (Cecelia Feld) is having an opening in Denver on Friday 11/1 at Artwork Network Gallery from 5pm – 9pm. I’m heading down to Denver at the end of the day on Friday and will be there from 5pm – 7pm before I head out for dinner (a good son has to eat, right?)

I love my mom’s art and if you’ve ever been in my office you’ve seen some of it around. If you aren’t familiar with it, a piece from the show is below or go check out her website at Studio 7310.

Springtime Suite 2

 

Artwork Network Gallery is located at 878 Santa Fe Drive, Denver, CO 80204 (303-388-7420). I hope to see you Friday night!


A few years ago, I realized that I had run out of namespace in my brain and the only way I could learn a new name was to forget one that I already knew. This notion annoyed me for a little while, then amused me, and then became my reality.

I’ve always been bad at names + faces, but I have a savant like ability to remember stuff that I’ve read, especially numbers. I’m a visual learner, not an auditory learner. Not only can I read much faster, I retain so much more. So it’s not that surprising to me that when someone comes up to me it’s hard for me to associate their name with a face.

This used to not matter much. But in the last decade the number of people who know me, or know of me, overwhelms the number of people I actually know. Part of this is the function of the network vs. the hierarchy where the network is completely dominating in my world.

As I reorient my work patterns to eliminate travel, more aggressively leverage the network, and become one with the machines, I’m less interested in “hi my name is Joe Smith” and much more interested in just interacting with Joe Smith. This can be awkward for some, especially those who really want a physical connection of some sort (e.g. “can we meet for coffee?”) but if you want a magic decoder ring for my life, just start “doing” and remember that my world is a network and a doeracracy.

Please don’t be offended when you come up to me and have to reintroduce yourself. It’s definitely a me problem, not a you problem.


I saw Gravity on Friday night. I can’t remember being more immersed in a movie since I saw Star Wars 36 years ago. It could have been because I was wiped out from the week. It could have been the saki I had at the hibachi place before the movie. It could have been the Imax 3D stuff. Or it could have just been because it was an amazing movie.

If you haven’t seen the extended trailer, it’s worth five minutes of your life.

Now – this is a movie. It’s not scientifically perfect. But it’s so otherworldly that there isn’t much suspension of disbelief needed. And it only really has two actors – Sandra Bullock and George Clooney – and 95% of the focus of the movie is on them. Bullock has made her share of crap lately but she is incredible in this movie. Clooney was as expected. There was only one hokey scene that fortunately only lasted about three minutes. The music was excellent. And there were endless double entendres that jumped out at me including a perfect moment near the end for a Jaws reference that they gratefully omitted.

Imax 3D was a special bonus. I don’t do much 3D as I wear glasses and I find that the glasses on glasses action creates weird effects on the edges. But that didn’t matter in this case – the 3D action was so incredibly dramatic and powerful that the few times things got out of whack I just adjusted my glasses and everything was amazing again.

I will definitely be seeing Gravity again on the big screen. Wow. Space is a pretty cool place.


I’ve run one ultramarathon – the American River 50 Mile Endurance race. It seriously fucked me up for a while.

On Sunday, 8/11 Amy and I had dinner at Brasserie 1010 with our long time friends Bill Ritchie and Andrea Barthello. We’ve known Bill and Andrea since the mid-1990s – we met through Young Entrepreneurs Organization. Bill and Andrea have a super cool company called Thinkfun (it used to be called “Binary Arts” – a name I really loved) and are a great example of a husband and wife entrepreneurial team. Bill and I spent many hours working on the early YEO web site, back before anyone had web sites, and the four of us enjoyed lots of time together at YEO events in unexpected places like Barbados.

I remember dinner at their house near DC many years ago with their son Sam. He was young – I can’t remember his ago – but somewhere between 5 and 9. We had a lot of fun, and I had a lot of hair. Somehow I ended up with the nickname “Scary Man” which stuck for a little while.

Over the years we lost touch. Bill and I would connect on something every now and then, like in 2011 when his brother Dennis Ritchie died. But we hadn’t seen each other in at least a decade.

You know that moment when you see someone you haven’t seen in a long time and your brain floods with serotonin. The smile you have almost rips a hole in your face, your heart rate rises 20 BPM, and you just want to jump up and down and do a happy dance? That’s how I felt when Bill and Andrea walked into Brasserie 1010.

And then there was Sam. He was genetically undeniably the product of his parents. 25-ish. Crazy smart, articulate, fun, and totally engaging. He pretended to remember me.

We had a blast. They were here a week early to acclimate to the altitude since Sam was going to run the Leadville Trial 100. Stud. We talked about a lot of different things, but kept coming back to Leadville. Sam works at Twitter so we talked about that a little, and then we were back to talking about Leadville. And ultras. He was clearly excited, a little anxious, and trying to get his head into it.

Dinner ended with big hugs. We went to my office and I got a Fitbit One for Sam as I wanted to see  what happened when it crossed over 100,000 steps in one day (the most I’ve done is 97,000). I gave Sam a copy of Venture Deals, which Dick Costolo (Twitter’s CEO) wrote the forward to. We hung out with Pat Minotaur and just kept talking, not really wanting the evening to end. Eventually we sent them on their way back to the hotel.

Sam ran the Leadville 100 last weekend. I just read his amazing post on the experience of running – and surviving – the Leadville Trail 100. It is mind blowing. It’s no surprise that Sam is a spectacular writer, but his journey on this ultramarathon was pretty awesome. He literally “came back from the edge of death” halfway through to grind it out in 26:15:12.

If you want to hear an amazing story of perseverance, love long distance running stories, are fascinated with ultramarathons, wonder what Twitter engineers do in their spare time, or just want to revel in a great story, go read Sam Ritchie’s Leadville 100 post right now.

Oh – and the Fitbit worked perfectly – at 100,001 steps, that’s what the screen showed!


Put this in the protip category. When you create a calendar event and invite someone to it, make it useful.

For example “Board Meeting” is not helpful. But “BigDoor Board Meeting” is very helpful.

Don’t invite me to a meeting that says “Meeting with Brad Feld.” Make it something like “Smith / Feld – UX for BigDoor” meeting.

For bonus points, use the “Where” field. Put the full address in it. If it says “Foundry Group – 1050 Walnut Street, Suite 210, Boulder, CO 80302” your iPhone or Android phone can automatically map the directions. If it just says “Foundry” well – that’s not really very helpful. Or put your phone number instead of “Phone”. Or your Skype handle instead of “Skype”.

At some point in the future, our calendars will be really smart. Right now they still generally suck, but a few simple things can make them a lot better.


I had a shitty website day on Friday. But an awesome Flickr day today.

It was my anniversary and I wanted to post an anniversary tribute to Amy. I ended up writing a post titled Happy 20th Anniversary Amy. I dug up a bunch of old pictures (hosted in our very large photo archive on Dropbox), crafted a WordPress blog, uploaded the photos in the media center on WordPress, and published the blog.

I brought it up, admired my work, and send Amy an email with the link.

She responded five minutes later saying “I can’t get to the link – something is wrong with your blog.”

I took a look. My blog was down. This happens every now and then when I post something and I get a burst of traffic. Usually all it takes to fix it is a server reboot. This time we couldn’t even get in to the website to reboot. No ssh for me. No chance to sudo su -; reboot. The server needed a hard reboot. We finally got our hosting provider to do this, it came up for a few seconds, and immediately fell back over.

My partner Ryan (who was helping me remotely) concluded that the issue was that I had uploaded 4MB files and every time the website came up there was a 40MB burst of traffic. When 10 people hit it at the same time my poor little webserver just fell over.

Oops.

I trimmed down the photos to 600k. I rebooted and sat waiting for the site to come back up. I somehow managed to get into WordPress, turn the post into a draft, and change the photos to the 600k ones. I published and held my breath, while having a meeting with a very indulgent friend.

It worked fine.

But then I was mad at my site. Amused that my webserver couldn’t handle whatever traffic it got. Annoyed with myself for uploading giant pictures. Aggravated that I had interrupted Ryan’s time on vacation at the Telluride Bluegrass Festival because I needed Unix help. And I was busy so I didn’t get to revisit it until this morning.

As sat down to write a new post, I decided to try uploading the photos to Flickr and using embeds. I hadn’t used Flickr in a long time. Sure – I knew it was the new and improved Marissa Mayer endorsed Flickr, but I still hadn’t played around with it.

So I did. I logged in using my Facebook account. My old Flickr photos were there with the pretty note saying I had ONE FREE GIANT TERABYTE OF STORAGE. I easily uploaded my files. I easily embedded them into the post. I published. Happiness.

I looked at my old Flickr photos and realized I really missed Flickr. I guess I’ll be using it again!


20 years. Just amazing. You are my favorite person on this planet. Here are some pictures from the past 20 years.

Brad - Amy - Wellesley 5th Reunion

Fashion has clearly never been my strong sense.

Brad - Amy - Cabo - Young

Fortunately, my t-shirts are rubbing off on you.

Brad - Amy - Kentucky Derby

And your class and grace is rubbing off on me.

Brad - Amy - Alaska
But you can never really take the girl out of Alaska.

Brad - Amy - Opera

And one never really does leave Wellesley, does one?

Brad - Amy - Italy

I love you.