Brad Feld

Tag: book

While FAKEGRIMLOCK and all of the humans he has let survive are hanging out at the TechStars SXSW party, I’m at home with Amy, buried in a snowstorm, reading. I haven’t read much this year – I’ve been overwhelmed with work and writing and haven’t had much energy for reading. Which is dumb, since I love to read, and it’s an important way I discover new things and think about things I’m interested in.

A copy of Clay Christensen’s new book How Will You Measure Your Life? ended up finding its way to me. It’s signed by Clay and his co-authors James Allworth and Karen Dillon so I assume someone sent it to me. I read it tonight. It was timely and excellent.

One of the chapters in Startup Life: Surviving and Thriving in a Relationship with an Entrepreneur that was especially challenging for me and Amy to write was the one about children. We don’t have any, so we enlisted a bunch of friends to write sections of it. I’m proud of what they wrote and think it hits the mark, but it is an area I struggle to understand since we made a deliberate decision not to have kids. So I dug into the middle section of the book where Clay spends a lot of time talking about children in the context of measuring one’s life. I learned a lot from it that I think I can apply to my interaction with children that are not my own.

Clay very deftly uses business concepts to set the stage for a deep discussion of how to think about your life, your values, and how you operate. The one I liked the most was his discussion of the theory of good and bad capital. It’s very nicely linked to the Lean Startup methodology (without realizing it). The theory is that early in their life, companies should be patient for growth but impatient for profit. Specifically, they should search for their business model, and long term strategy, before stepping on the gas. This is good capital. Bad capital early on will be impatient for growth ahead of profit.

When companies accelerate (search for growth) too early, they often drive right over a cliff. However, once the business model and strategy is figured out, then companies should switch modes to be impatient for growth but patient for profit. Invest like crazy when you’ve got it figured out.

The section that follows is awesome. You need to read it to get it, but imagine the notion of how you invest in friendships, in your children, and in yourself. At any particular time are you focused on growth or profit? Do you have them sequenced and allocated correctly? Clay’s punch line is:

“There are two forces that will be constantly working against [your investments in relationships with family and close friends.] First, you’ll be routinely tempted to invest your resources elsewhere – in things that will provide you with a more immediate payoff. And second, your family and friends rarely shout the loudest to demand your attention… If you don’t nurture and develop these relationships, they won’t be there to support you if you find yourself traversing some of the more challenging stretches of life.”

I’ve just had one of those stretches – I spent the past three months struggling with depression after having a bike accident, wearing myself out travelling for two months, and then ending up in the hospital to have surgery to remove a kidney stone. I’d made the right investments in my relationships so it was easy to cash in on a bunch of them, and I appreciate greatly everyone who invested energy and support in me. I came out of the depression around February 14th and I appreciate more than ever the value of investing in these relationships. I now have a powerful business analogy – that of good and bad capital.

There’s a lot more in How Will You Measure Your Life? It’s a great companion to Startup Life: Surviving and Thriving in a Relationship with an Entrepreneur and very easy to recommend to anyone who is trying to live the best life they can.

 


I’m going to be doing the first public Startup Life: Surviving and Thriving in a Relationship with an Entrepreneur talk tonight at Riverside at 7pm. If you don’t know Riverside, it’s a new co-working, event, and cafe space on 1724 Broadway in Boulder. It’s a beautiful old building that’s been a fixture in Boulder for a very long time. There’s a nice article about what Christian Macy and Richard Moser are working on with Riverside in the Boulder iJournal.

If you want to attend tonights event, please sign up. I’ll be there with a bunch of copies of Startup Life that I’ll be selling thanks to the magic of Square, my green pen to sign books, and to talk and hang out.

And, as the Startup Life marketing machine kicks into gear, don’t forget to enter Operation Win A Dinner with Us. It’s going on through Saturday, 2/2/13 at 11:59pm EDT.


Startup Life: Surviving and Thriving in a Relationship with an EntrepreneurThe second book in the Startup Revolution series, Startup Life: Surviving And Thriving In A Relationship With An Entrepreneur, is shipping in the next week or so. My wife Amy Batchelor and I wrote this one, with contributions from about 20 other entrepreneurial couples.

Amy and I have been friends since we met in college in 1984. We have been together as a couple since 1990. We got married in 1993. Our marriage almost ended in 2000. Today, I am ecstatic in my relationship with Amy. We’ve worked hard over the past 11 years to figure things out, get it right, and build a long-term, sustainable relationship.

Startup Life explores the unique challenges that exist in the context of a relationship with an entrepreneur. Like my other books, there’s a lot of personal stuff in it – in this case, from both of us. We include lots of stories and wisdom from our entrepreneurial friends, especially in areas where we have no experience, like that of having – and dealing with – children in the relationship.

Amy and I have been talking about writing this book since 2007. It was an awesome experience to write it together – all of the expected collaboration dynamics appeared. For example, when we started, I wanted to simply split up tasks and write chunks separately; Amy wanted to collaborate on every word. After a laugh together about the clicheish male / female gender stuff at work here, we quickly figured out how to make progress together.

Of all the books I’ve written, I’m most proud of this one. We dug deep into our own life, experiences, and personalities. We bared our souls a lot. We’ve got a lot to learn still about relationships, but we feel like we covered a lot of ground in this book.

Several early readers have told us this is a great broad relationship book that applies to any couple. While we hope that is the case, we especially focused on the special stresses that we’ve experienced in an entrepreneurial life. Either way, we hope there’s a lot here that can be helpful.

If the topic appeals to you, pre-order a copy of Startup Life: Surviving and Thriving in a Relationship today. Engage with articles you find interesting about this topic on the Startup Revolution Hub. And look for a lot more on the Startup Life blog in the coming weeks.


Wool Omnibus EditionI received a bunch of great scifi suggestions from my post The Best Science Fiction Books of All Time. One of them was Wool Omnibus Edition (Wool 1 – 5) which I gobbled down the past two days. The writer, Hugh Howey, has an inspirational arc which, if I ever get into writing scifi, I hope I follow.

I love post-apocalyptical Earth stories that just dump you into the middle, take off like a shot, and leave it to you to catch up as you slowly piece together what is going on. After a while, you get caught up to the current time and start trying to figure out how we got there. In the case of Wool, Howey stays one step ahead of you, feeding a little big of history a few pages before you need it, which gets you thinking down a new path for a while until just before you need a little more history, at which point he gives it to you.

After a hundred pages, I couldn’t put it down. We had friends staying over and I ended up on the couch, in a discussion, but sneaking pages when the conversation shifted away from me.

As I like to write no-spoiler book reviews, I loved the metaphor of the silo. If very effectively grounds the reality of the world that its citizens inhabit, while leaving open a series of horizontal questions about what the entirety of the world actually is. This doesn’t get answered in the first five books (which is what you get with the Omnibus edition) but the world does expand well beyond the silo.

I especially love the juxtaposition of politics (the mayor and the sheriff), IT, and mechanical in the arc of the story. Each of the three of these categories of people play critical roles and Hugh mines them extraordinarily well.

I’ve got book 6 and 7 on my Kindle. I’m going to read them after I read Rainbow’s End.


Venture Deals: 2nd EditionThe Second Edition of Venture Deals: Be Smarter Than Your Lawyer and Venture Capitalist just started shipping. It’s new and improved, fixes a bunch of little mistakes that we listed on the Ask the VC site, and adds a chapter on Convertible Debt which builds on the posts on Ask the VC. I’m happy it’s out, but really annoyed by the mess that is created by the second edition.

Before I bash Amazon and the traditional publishing industry, I want to give Amazon some love. I bought a Kindle Paperwhite 3G a month ago. Every time a new Kindle comes out, I buy it. After struggling to like the Kindle Fire HD, which now sits dormant in my laptop bag, I am absolutely in love with the Kindle Paperwhite- it’s stunningly good for a high volume reader like me.

Ok – back to the mess of a second edition. Writing the second edition is pretty easy – you get the final Microsoft Word files from the publisher. I would have loved to fix the mistakes earlier in the ebook, but that wasn’t part of the process. So Jason and I just tossed up an Errata page on the website and pointed people at it when they found a new, or old, mistake. We wrote the new sections (the chapter on convertible debt and a few appendices), fixed some other stuff we felt could be improved, and sent it back in to the publisher.

Given the success that we’ve had in academic settings, where Venture Deals is now being used by over 100 undergraduate and graduated courses as a textbook, we also created a teaching guide. Jason and Brad Bernthal wrote this as a completely separate book which we expected would be published. Instead, it’s ends up being on Wiley’s Instructor Companion Site which I just spent 10 minutes trying to get a login for an failed (grrrr). In addition, we are now working on an Inkling edition version of it which is desynchronized from the release of the book – mostly due to miscommunication about what was required to create it.

The normal copy-edit production loop ensued that I’m now used to. Jason and Brad Bernthal submitted the teaching guide separately – the first pass of the copy-edit loop happened, but had more gear grinding as we struggled to understand what was actually going to be produced. We eventually figured it out and everyone ended up happy. Then we got the new cover designs since apparently a second edition gets a new cover design. We are going to put this into the Startup Revolution series so it’s got the little Startup Revolution logo on it.

A few weeks ago I noticed that Amazon had Venture Deals: Be Smarter Than Your Lawyer and Venture Capitalist (2nd Edition) available for pre-order. I was perplexed that it was an entirely new page on Amazon with a different ISDN number. None of the 123 reviews moved over with it and the work we put into the page for the first edition was gone. I checked with Wiley on this and quickly found out that Amazon considers 2nd Editions to be completely new books.

So – here I sit on 12/29 with a new Amazon pages for the 2nd Edition in physical and Kindle form, excitingly with zero reviews on a book that has a 4.8 of 5.0 on 123 reviews, light weight Amazon pages, and no access or links to the Instructor Companion Site. Remember, writing these books is a hobby for me, not my full time role in the world, so when I see this I immediately think “there must be a better way.”

In this case, I’m perplexed by Amazon. It seems like they should be focused on making this stuff awesome from a user perspective and and author perspective. Even if there is a new ISBN number, wouldn’t it be so much better to have Venture Deals all connected together, with all the history, made beautiful and awesome for everyone involved? Who cares that the traditional publishing industry has a new ISBN number for 2nd Editions – end users don’t really care about this. And authors who want to spend all of their time writing and as little time as possible fighting with this crap must want to blow their brains out when this happens.

Fortunately, all of this amuses me. I enjoy the people at Wiley I work with – they are working their butts off on many different fronts to be successful. They are dealing with a complex environment that is changing quickly on them. And they are working as hard as they can to stay relevant in this environment. I respect them a lot for this. But it’s still a completely mess.


I love reading science fiction. I started when I was ten-ish and have never stopped. While on vacation in Mexico recovering from my kidney stone surgery, I read a bunch of books including one science fiction book – Nexus by Ramez Naam (he sent me the pre-release.) It was awesome.

I was talking about science fiction with a friend. We started rattling off our favorite science fiction books. Asimov’s Foundation, Herbert’s Dune, and Niven’s Ringworld topped my list of classics. When we started talking about contemporary ones, I raved about Suarez (Daemon) and Hertling (Avogadro Corp). And I’ll read pretty much anything from Philip K. Dick and Robert Heinlein.

I’m going to go on a scifi reading rampage over the holidays. I need some new ideas to read.

What are your favorites?


I just found out that Startup Communities: Building an Entrepreneurial Ecosystem in Your City made the Amazon Top 10 Business Books of 2012.

I’m not a huge “made that list person” but as a writer this is a very cool thing, especially when I look at the other books, and writers, on the list. I’m downloading all of the other books right now and taking them on my two week vacation which is coming up.

I’m at Defrag this morning listing to Kevin Kelly explain how the global super organism already exists and why it is different than the Kurzweil defined Singularity. Awesome – and extremely consistent with how I think about how the machines have already taken over. Kevin’s intellectual approach is clearer and deeper – which I like, and will borrow heavily from. Kevin’s book, What Technology Wants, is also in a swag bag and I’ll be reading it next week.

One of the powerful concepts is that the “city is the node.” As I’ve been talking about Startup Communities, I’ve been explaining the power of “entrepreneurial density” and why everyone is congregating around cities again (intellectually referred to as the reurbanism of American). It’s really cool that he’s using the Degree Confluence Project to “show” (rather than simply “tell”) this.

A few of the books on the Amazon Top 10 Business Books of 2012 touch on this theme – I’ll be looking for it as I read a lot on the beach the next few weeks.


If you’ve ever shipped anything, you understand the power of a deadline. It’s incredibly helpful to me as an investor to also be a maker, as I get to experience the same pressure many of the people I’m investing in feel, as I try to weave the creation – in my case of books – into a very busy life. Blending the creative / maker experience with a very full manager experience is fascinating, hard, and very enlightening.

The latest maker experience I’m having is the book my wife Amy and I are writing called Startup Life: Surviving and Thriving in a Relationship with an Entrepreneur. The deadline for the draft that “goes into production” with our publisher (Wiley) is due on 10/22. “Going into production” means the writing is done –  the next thing we get back is the copyedited version, which we can tweak, but not make major changes to. Basically, once we submit on 10/22 other than cleaning stuff up, the ship has sailed.

While the Startup Life deadline looms, it’s not at the top of my work priority stack. My top work priority is my activity as a partner at Foundry Group. This is unambiguous to me and everyone around me – I spend the vast majority of my time on this and any time an entrepreneur I’m working with needs me they get a top level interrupt on anything I’m doing. Next in line is my work with TechStars. Next is the book Startup Communities: Building an Entrepreneurial Ecosystem in Your Community which shipped at the end of September. Then Startup Life. That’s it – I’ve got no capacity for anything else right now.

When I got back from “summer” – which was my return to New York from my bike trip to Slovenia – Amy and I had 15,000 words written for Startup Life. The book was put together pretty well – we knew what we wanted to write, but we had a ton of writing to do. We were together in New York for two weeks so we got a lot of writing done in between all the other stuff we did. I’ve been traveling around the country since and our weekends have been dedicated to writing while Amy writes all week as I run around and do my thing.

Last night after getting to the hotel room in San Francisco at 10pm, I spent three hours making a bunch of minor edits to the current version (we are still using SkyDrive and it has been awesome.) My assistant Kelly printed a copy out on Monday morning for me to drag around. It’s the first time I’ve read the book from beginning to end on paper and it validated that we are almost there. Last night when I went to bed we had 65,656 words. We’ve still got a few things to add in, but we are close.

The deadline dynamic is fascinating. Originally we had a “publisher draft deadline” of today (10/12/22). This is the version we submit to our senior editor and his team. They do a quick review with broad suggestions. This was due back to us on 10/17/22. We then have a “production draft deadline” of 10/22/22 (five days in this case.) While all of that feels very tight, given that this is my fourth book with Wiley, they are comfortable with my approach and I know what to expect back from them. But five days still isn’t very much.

So Amy and I beat our deadline and shipped the publisher draft early Monday morning on 10/8/12. This bought us an extra weekend of work since we’ll get the feedback today rather than on next Wednesday, 10/17/22. We now have ten days until our final deadline on 10/22/12, instead of only five.

Several people have suggested we write a book titled “Startup Author: Surviving and Thriving Writing a Book With Your Significant Other.” It’s been an awesome experience to do a collaborative project like this with Amy. I love her brain and how it works. It’s very different than mine and we each know and understand that. We complement, and compliment, each other a huge amount, and I feel this is reflected in the book, which makes me happy.

The deadline is such a powerful forcing function. I’m experiencing it again first hand and it gives me even more respect for the entrepreneurs I work with everyday. After I finished up last night, I gave myself a pre-sleep treat and watched Episode 3 of the founders. As I was watching it, I thought of the title for this post. So – count this riff inspired by all of the founders at TechStars – y’all are the really awesome ones who inspire me!


Verne Harnish‘s new book, The Greatest Business Decisions of All Time, is out. I’ve read the excerpt up on Fortune and I’m looking forward to reading the entire book this weekend. The short description follows:

The Greatest Business Decisions of All Time – with a Foreword by Jim Collins — is Verne Harnish’s latest book.  Author of the ever popular Mastering the Rockefeller Habits, Verne along with some of the top writers and editors at Fortune magazine, share the inside story on 18 of the most unconventional decisions ever made in business – decisions that not only changed companies, but changed industries and even nations.   Endorsed by several top CEOs and biz authors, these decisions should spark important ideas to transform your own companies and industries.  If you want a sample, download a free chapter (GE’s key decision) and read Verne’s six page Introduction.   

I’ve known Verne since 1990. A little known fact about us is that he was the only person I knew in Boulder when Amy and I moved here in 1995 (he moved to the east coast within the next year.) While we don’t spend a ton of time together these days, I have enormous respect for him as a thinker, scholar, and teacher around entrepreneurship. His company Gazelles has long been involved in helping numerous high growth companies in all aspects of their growth.

I first met Verne at the first Birthing of Giants program in 1990. I noticed an advertisement for it in Inc. Magazine. At the time I was president of Feld Technologies, my first company. We were 12 people and slightly more than $1 million in revenue. The advertisement spoke to me and I applied. I was accepted and a few months later had one of the most incredible weekends of my life with about 60 of my peers hanging out at the MIT Endicott House. It was the first time I discovered my peer group and it led to a long-term involved in Young Entrepreneurs Organization (where I founded the Boston and Colorado chapters) and planted deep seeds for my understanding of the power of mentorship.

I’ve been a huge fan of Verne’s since the day I met him in 1990. Many other amazing people were at that first Birthing of Giants event, including Ted Leonsis, Martin Babinec, and Keith Alper. I’m participating in a reunion in October in Boston – I’m very much looking forward to it. In the mean time, I’m going to reward myself for getting the publisher’s draft of Startup Life done this weekend by laying on the couch and reading Verne’s new book.