Spam

Unlike the person with a similar slogan, this one is highly accurate. Sanebox does indeed make email great again. I’ve been using email since 1983. I started with MH and Rmail, then cc:Mail, then Microsoft Mail, with Compuserve mixed in. Eventually I ended up using Pine for non-Windows stuff and Outlook for Windows stuff. For a while. About seven years ago I switched to Gmail and never looked back. Over the last seven years, I’ve tried a bunch of different add-ons and plug-ins and whatever you want to call them to try to clean up my inbox. As investors in Postini, I was able to eliminate my spam problem early on. But I struggled endlessly with bacn . I get 500+ emails a day so the bacn is intolerable in my main email flow and ends up getting ignored, rather than read later. ...

Let’s start with a brief history of my investment-led fight against the perils of spam and my never-ending love of SMTP. We were investors in Postini and my partner Ryan sat on the board. It transformed my life – with one minor change of an MX record some time in 2002 all the spam in my inbox disappeared. Well – it disappeared before it got to my inbox. Or even my server. The awesomeness of Postini was that it was the first cloud-based email anti-spam solution. And it was a beautiful thing that Google acquired in 2007 for $625m . ...

I woke up this morning to another wave of holiday email cards. I had over 50 of them this morning. Yesterday I probably had at least 50 – by the end of the day it was likely over 100. STOP! UNSUBSCRIBE. I’ve never really understood the physical holiday card thing. I think it’s a secret ploy by the US Government to keep the USPS in business. I used to get a lot of Merry Christmas cards, which just annoyed me since I’m jewish and don’t celebrate Christmas. The world has become more politically (or religiously) correct so these are now Happy Holiday cards. ...

In general, I love Gmail. While Amy likes to complain to me about how ugly it is, I don’t even see the UI anymore as I just grind through the endless stream of email that I get each day. My biggest struggle is figuring out how to keep up, without the email ending up dominating everything I do. In the past year, this has gotten a lot harder, but I continue to try new things. ...

I hate spam. Over the years I’ve been an investor in a number of companies that address the spam problem, including Postini and Return Path . I’ve also been involved in lots of other companies in the email ecosystem and spam has always been something I’ve paid close attention to. I’ve thought hard about Blam (Blog Spam), Spim (IM Spam), Skam (Skype Spam), and SMam (SMS Spam). A few times in the past I’ve thought about Twam (Twitter Spam) but Twitter has done a good job so far of dealing with most of the nasty stuff, the most visible being the porn-follower twam that they somehow managed to beat back (or that I’ve successful ignored). ...