Price of Admission Is An Amazing Product

As I read about the unveiling of the Tesla Model X , I have two thoughts. The first one is “I want” (hint: Amy – you need to replace your red Range Rover.) The second is that price of admission is an amazing product. Indulge me while I go on an amazing product rant from our portfolio. Glowforge is turning 3D printing inside out by using a laser to cut and engrave, instead of an extruder to, well, extrude. They just crossed the $4 million mark in day five of their thirty day pre-order campaign . Sphero has sold more BB-8’s in the month since they launched than even I thought possible. I have one on my desk and it gives me joy every day I’m in the office. Accenture just launched their Connected Analytics Experience’s immersive environment which is enabled by Mezzanine. As a daily user of Mezzanine, it actually makes video conference and collaboration tolerable. The demand for the 3D Robotics Solo drone is off the charts. Rock Band 4 comes out next week . Yesterday two new U2 songs were added as exclusives. Enough said. We closed an investment yesterday in a company that will announce next week. I’ve been using the product for sixty days along with their competitor’s product. Their competitor has raised 10x the amount of money so far (prior to our investment), and the product from the company we invested in, from my own head to head comparison, is amazing, compared to the “meh” product from its competitor. We are issuing a term sheet today to another company that I hope accepts our offer. Your mind simply explodes when you use this particular product. I could keep going but you get the idea. When I reflect on our successful investments, regardless of the form factor (software or hardware or both) that they take, they all are amazing products. And the founders come from a product first mindset – their goal is to unambiguously create the best product that delight users every time they come in contact with it. ...

September 30, 2015 · 2 min · Brad Feld

This Is The Droid You Are Looking For

One of the most enjoyable things I get to do in my job is to be involved in creating amazingly fun products. If you hang around in our office at Foundry Group you see plenty of Makerbots, Fitbits, an Oblong Mezzanine, an Occipital Structure Sensor, ModRobotics Cubelets, littleBits, 3D Robotics drones, and Spheros. Now we’ve got some BB-8s (from Sphero) in our office. And if you want one, you can buy one right now . ...

September 4, 2015 · 3 min · Brad Feld

The Future Is A World Of Robots And Drones

Thanks for the all notes of concern about my bike accident on Thursday . I’m doing a lot better – still a little fuzzy and tired feeling – but on the mend. I’ve gotten confirmation that it wasn’t a hit and run – I clearly lost control of the bike during a turn, crashed into a curb, went over, and landed on my head. Lights out for a while. I’m done biking. I’ve never really been a cyclist – I’ve always been a runner. Given that I’ve now had two single bike accidents that were 100% my fault, I’m clearly not cut out for being on a two-wheeled vehicle. So – back to running. ...

October 20, 2014 · 3 min · Brad Feld

The Power of Connected Play

Today, Orbotix , the maker of Sphero, has raised a new round of $15.5 million, led by Shea Ventures and including new investor Grishin Robotics . We were the original investors in Orbotix and I joined their board in the fall of 2010 after they went through the Techstars Boulder program. The first post I wrote about Orbotix included an aspirational phrase for what they were working on. Orbotix is creating a new game platform that combines common physical objects, smart phones, and a software marketplace. Their first product will “reinvent the ball” through the creation of a robotic ball controlled by a smart phone. ...

May 5, 2014 · 2 min · Brad Feld

Robots, Programming, and Education

Ever since Orbotix was founded, we’ve been talking about robots and education and how Sphero could play a role. Last week, my friends at Orbotix rolled out a new program called SPRK which stands for Schools, Parents, Robots, and Kids. They’ve already got six lesson plans up with more coming. To get a feel for the potential of Sphero in education, take five minutes out of your day and watch the video below. At the minimum, it’ll make you smile.

April 21, 2014 · 1 min · Brad Feld

Orbotix: Creating the Future of Connected Play

I’ve loved being involved in Orbotix from the very beginning. I got to know Adam and Ian, the founders, even before they got into Techstars. Their original company name was GearBox and they probably wouldn’t haven’t gotten into Techstars except that both Nicole Glaros and I said “we love these guys – fuck it – let’s try a hardware company this time.” Paul Berberian, one of Adam and Ian’s lead mentors during Techstars joined them as the third co-founder before demo day and we led the seed round shortly after. Orbotix is now 40 people, with hundreds of thousands of Sphero’s out in the wild and being played with, and a new product (currently codenamed 2B ) coming out this fall. ...

March 3, 2014 · 2 min · Brad Feld

Amazon Prime Ground

If you think Amazon Prime Air is neat, you’ll love the new Amazon Prime Ground. Spheros and Quadcopters are available with shipping still in time for Christmas.

December 17, 2013 · 1 min · Brad Feld

Jackson Pollock Would Have Loved Sphero

Jackson Pollock is one of my favorite abstract expressionists. So, when Sphero decided to dance around in NY City and do an art project, he immediately came to mind. If you wonder how kids describe a Sphero, this short video will make you smile. And then laugh. And then smile some more. One of these kids needs to be on The Voice. Sphero says, “buy me, buy me, buy me.”

December 5, 2013 · 1 min · Brad Feld

Paul Berberian Interview on This Week In Startups

I’m a big fan of Jason Calacanis’ show This Week In Startups . I usually run naked (no headphones) but when I listen to something it’s usually an interview or a book. Amy and I had dinner last night with Paul Berberian and his wife Renee and Paul mentioned Jason had interviewed him at Techstars FounderCon in Chicago a few weeks ago. So – I grabbed my iPhone, downloaded the interview, and listened to it. Dynamite stuff. ...

September 29, 2013 · 2 min · Brad Feld

Kids Learn to Program with Sphero Robots Saturday in Boulder

Teaching kids to program is not an easy task – their attention span is short and what they are able to accomplish in a brief period of time is often uninspiring which results in them losing attention quickly. Robots help a lot with this! The Orbotix team has turned their Sphero into a fantastic programming aid to introduce coding to kids as young as 4th grade. In about an hour kids will be commanding their robot to drive geometric patterns while also learning a bit about angles, degrees, time and distance calculations, loops and conditional branching. If your my age, you might remember Logo and turtle graphics . It turns out to be really cool to toss a robot into the mix, instead of just a computer screen. ...

April 18, 2013 · 2 min · Brad Feld