I got an interesting email from a friend who has historically been a huge Apple fanboy. I asked him if I could repost it verbatim and he said yes. It follows – I’m curious what your response is to this.
While I’m still very involved with the art world here in Colorado and still working on conservation issues we’ve actually just returned from almost a year away, the last 6 months in India. I realize that a lot of what I see is colored with the lens of India, but maybe that’s helping to make things more clear.
Anyway, in preparation for re-entry after India (we were in rural, south east India, without much electricity so I figured home might be a shock), I started to try and catch up on things. Your blog was one of my tools for this. I read the post on creating the best product, agreed, and moved on. One of the first things I planned on doing once home was to buy a shiny new macbook to replace my 4 year old white macbook. Maybe going to the mall, rather than just buying it online was my first mistake, but the cult of apple and the temple that is that store made me gag the second I walked in there. And while my macbook may be old, my use of apple products is right where they want it to be… had the iPhone5 the 2nd day it was out, mcgyvered the Airtel sim cards to work as nano-sims card in india, have a small film production crew all working on the latest macbook pros and iMacs, iPads and iPods at home… on and on. But in the store, what I noticed was a culture of elitism and insincerity. I had a 4 year old laptop with me, and was treated like a Luddite because I didn’t look up to speed. Insulted, I kept the $4,500 in my pocket, thinking I’d keep the laptop running, which I did. Small thing I know, but my thought was “if apple doesn’t care about me, who do they care about?” Today an even smaller issue illuminated this even more. I went in again, this time to replace the defective “top case/keyboard” from these old white plastic macs, and was told that the machine was now “vintage” (that’s the official apple label), and that they couldn’t replace the “defective part” (also their official language) as they had done in the past, because it is more than 4 years old. I thought that maybe I should just get a new machine and quit belly aching, but I pushed a little just to see what apple thought about a customer like me… and called apple to ask if there was anything more they could do. After a lot of insincere apologies, I asked if there was really nothing they could do. The support supervisor insisted that there was no more senior person to address this issue but that I might try craigslist. I was pretty surprised that apple’s official support process ended with telling the customer to check out craigslist for an old mac to scrap for parts. I’m such a pushover that if he’d offered me $100 credit towards a new macbook, I’d have smiled and bought another apple product.
As I right this, it sounds too much like a rant. But I couldn’t help writing, first to say hello after a long while (I did hear about the 3D printed tooth in Croatia…amazing!) and second to just try an make sense of what apple could possibly be thinking… the “cool factor” is clearly waning, they’re products are overpriced, and now they’re indifferent, even hostile, to customer who regularly spend tens of thousands of dollars on their products. Can they really be thinking that the best product is the one that you replace really quickly with something “cooler” and more expensive? I think this time, I might really go get the chromebook. I can’t be alone, and that can’t be good for them.
I spent two weeks without my iPhone. I was completely off the grid for the first week but then spent the second week online, on my MacBook Air and Kindle, but no iPhone. I got home on Sunday and have had my iPhone turned on the past few days. I’ve used it as a phone, but I’ve largely stayed off of the web, email, and twitter with it. Instead, I’m only done this when I’m in front of my computer. I played around a little with the new Gmail iPhone app (which I like) but I’ve been limiting my email to “intentional time” – early in the morning, late at night, and when I have catch up time in between things.
I don’t miss my iPhone at all. It sits in my pocket most of the time. Every now and then I hop on a phone call and do a conference call with MobileDay. I used it for a map. I checked my calendar a few times.
Yesterday, it occurred to me that I was much more mentally engaged throughout the day in the stuff going on (I had a typically packed day). I had dinner with my brother at night. No phones were on the table, no checking in to Foursquare, no quick scanning of Twitter in the bathroom while peeing. When I got home, I hung out with Amy – no email. This morning, I just spent an hour and went through the 200 emails that had piled up since 5:30pm when I’d last checked my email. My inbox is empty.
There’s some magic peace that comes over me when I’m not constantly looking at my iPhone. I really noticed it after two weeks of not doing it. After a few days of withdrawal, the calm appears. My brain is no longer jangly, the dopamine effect of “hey – another email, another tweet” goes away, and I actually am much faster at processing whatever I’ve got on a 27″ screen than on a little tiny thing that my v47 eyes are struggling to read.
Now, I’d love for there to be a way for me to know about high priority interrupts – things that actually are urgent. But my iPhone doesn’t do this at all in any discernable way. There are too many different channels to reach me and they aren’t effectively conditioned – I either have to open them up to everyone (e.g. txtmsg via my phone number) or convince people to use a specific piece of software – many, such as Glassboard – which are very good, but do require intentional behavior on both sides.
I’m suddenly questioning the “mobile first” strategy. Fred Wilson just had two posts about this – yesterday’s (Rethinking Mobile First) and today’s (A Blog Post Written On The Mobile Web). He’s coming at this from a different perspective, but it’s an interesting meme and thought process.
I don’t actually care about the hardware much – it’s going to evolve very rapidly. As is my way, I’m completely focused on the software. And I think the software is badly lacking on many dimensions. Since so much of the software is happening on the backend / in the cloud, we have the potential for radically better user interaction. But we are far from it.
Fred talks in his second post about living in the future. My future, five years from now, has my “compute infrastructure” integrated into my glasses. I no longer have a smart phone – I simply have glasses. I have no idea if I carry a device around in my pocket or have an implant, nor do I care. Again, the hardware will happen. But I don’t want to live my life having all my emails appears in my glasses. And I especially don’t want a tiny keyboard that I can barely see anymore being my input device.
I don’t know the answer here so I’m going to run a bunch of experiments for v47 of me. I’ll spend some months, like this one, with email turned off on my phone. I’m going to dig deeper into “cross channel” software that helps me deal with the flow of information. I may hack together a few things to help me manage it. And I’m continuing to shove more and more communication online – via email or videoconferencing – and away from the phone in the first place.
What’s missing is my control center. I’ve been looking for it for a while and never found anything that’s close, so I end up with a manual control center in my browser. Maybe I’ll stumble upon it – finally – this year. Or maybe I’ll create it. Either way, my smart phone is officially not working for me anymore.
Marc Andreessen recently wrote a long article in the WSJ which he asserted that “Software Is Eating The World.” I enjoyed reading it, but I don’t think it goes far enough.
I believe the machines have already taken over and resistance is futile. Regardless of your view of the idea of the singularity, we are now in a new phase of what has been referred to in different ways, but most commonly as the “information revolution.” I’ve never liked that phrase, but I presume it’s widely used because of the parallels to the shift from an agriculture-based society to the industrial-based society commonly called the “industrial revolution.”
At the Defrag Conference I gave a keynote on this topic. For those of you who were there, please feel free to weigh in on whether the keynote was great, sucked, if you agreed, disagreed, were confused, mystified, offended, amused, or anything else that humans are capable of having as stimuli-response reactions.
I believe the phase we are currently in began in the early 1990’s with the invention of the World Wide Web and subsequent emergence of the commercial Internet. Those of us who were involved in creating and funding technology companies in the mid-to-late 1990’s had incredibly high hopes for where computers, the Web, and the Internet would lead. By 2002, we were wallowing around in the rubble of the dotcom bust, salvaging what we could while putting energy into new ideas and businesses that emerged with a vengence around 2005 and the idea of Web 2.0.
What we didn’t realize (or at least I didn’t realize) was that virtually all of the ideas from the late 1990’s about what would happen to traditional industries that the Internet would distrupt would actually happen, just a decade later. If you read Marc’s article carefully, you see the seeds of the current destruction of many traditional businesses in the pre-dotcom bubble efforts. It just took a while, and one more cycle for the traditional companies to relax and say “hah – once again we survived ‘technology'”, for them to be decimated.
Now, look forward twenty years. I believe that the notion of a biologically-enhanced computer, or a computer-enhanced human, will be commonplace. Today, it’s still an uncomfortable idea that lives mostly in university and government research labs and science fiction books and movies. But just let your brain take the leap that your iPhone is essentially making you a computer-enhanced human. Or even just a web browser and a Google search on your iPad. Sure – it’s not directly connected into your gray matter, but that’s just an issue of some work on the science side.
Extrapolating from how it’s working today and overlaying it with the innovation curve that we are on is mindblowing, if you let it be.
I expect this will be my intellectual obsession in 2012. I’m giving my Resistance is Futile talk at Fidelity in January to a bunch of execs. At some point I’ll record it and put it up on the web (assuming SOPA / PIPA doesn’t pass) but I’m happy to consider giving it to any group that is interested if it’s convenient for me – just email me.
I was reminded of the importance of starting with the customer experience while I was watching this brilliant video from WWDC 1997 of Steve Jobs. In the video, Jobs appears to be responding to attack by a troll, but is actually doing something much more interesting. Rather than take the bait and react, he thinks carefully in real time and makes a critical philosophical point about his – and Apple’s – approach to creating new products.
The punch line happens early when he says “you’ve got to start with the customer experience and work backwards for the technology.” It’s five minutes long and worth watching, if only to see how incredibly durable Jobs’ philosophy has been over the past 15 years.
When I think about the companies we’ve invested in, some of them embody this philosophy deeply in their culture. Oblong, MakerBot, Orbotix, Fitbit, and Cloud Engines immediately come to mind. The entrepreneurs running these companies are completely and totally obsessed with the consumer experience of their products, even though their products embody an incredible amount of technology (in each case, both hardware and software innovations.)
As an investor, I often lose sight of this, especially when I’m working on non-consumer facing companies (e.g. enterprise software companies). But I believe very strongly in the consumerization of IT – namely the notion that innovation in software is now being driven by consumer applications, and correspondingly by consumers, not by enterprise IT organizations and enterprise software vendors. If you accept this, it means that if you are working on enterprise applications, you also need to be obsessed with the customer experience.
When I think about this abstractly, especially in the context of “software eating the world” or my view that the machines have already taken over and resistance is futile, I completely buy the premise that the consumer experience trumps all technical decisions in any context. Apple has proven this throughout the entire customer experience, including being exposed to the product, buying the product, implementing the product, upgrading the product, and getting help with the product. And I think it’s going to get a lot more important going forward.
I’ve worn glasses since I was three years old. I was trying to look at something on my iPad yesterday without them on and I heard Amy burst out laughing with “you really can’t see a thing without your glasses.” True – my eyes are defective. I’ve contemplated getting LASIK’s a few times but chickened out each time – if 42 years of glasses have worked, I expect another 42 will be just fine.
For years I’ve fantasized about getting glasses that have a heads-up display (HUD) integrated into them. This HUD would be connected to a computer somehow, which would of course be connected to the Internet, which would then give me access to whatever I wanted through my glasses. I can’t remember a sci-fi movie over the past decade that didn’t have this technology available and since my jetpack now seems like it’s finally around the corner (I’m hoping to get one for my 46th birthday), I have hope for my HUDglasses.
The pieces finally exist since I’m carrying a computer in my pocket (my iPhone or my Android) that’s always connected to the Internet. My glasses just need bluetooth to pair with my phone, an appropriate display, a processor, a camera, and the right software. Optimally I could control it via a spatial operating environment like Oblong’s g-speak.
I’m interested in investing in a team going after this. The magic will be on the software side – I want to work with folks that believe the hardware will be available, can integrate existing products, are comfortable with consumer electronics products, but are obsessed with “assembling the hardware” and “hacking the software.”
If this is you, or someone you know, please aim them at me. In the mean time, I tried to hunt down Tony Stark but don’t have his email address.
I’m in my car on the way to Aspen for the weekend (Amy is driving – I’m in the passenger seat.). The top is down. It’s absolutely beautiful on I-70 as we travel at a high rate of speed. And I’m sitting here blogging on my iPad.
There is no way to describe this as anything other than magic. I’m in an extremely creative zone of my life and trying to spend as much time as I can working on stuff I really care about. I love the entrepreneurs I work with, my partners are extraordinary, the team that supports us is dynamite, and because of magic technology I have an enormous amount of time and space freedom.
I’m as busy as I’ve ever been, but I’m finding that I can be even more effective now that I’m detached from physically having to be places in order to interact and communicate. Sure – I still have lots of face to face activities and interactions, but I’m starting (finally) to be more focused with it, especially on things and with people I really want to be with.
As I sit here writing this, I realize that I couldn’t have worked this way a decade ago. When I think of what the next decade is going to be like, I get chills of excitement.
I love magic technology. Thank you to all the awesome people out there helping create it!
Once a quarter my partners (Seth, Ryan, Jason) and I spend 48 hours together. Unlike a typical offsite that ten zillion organizations have, we tend to spend less time on formalities and more time on wider ranging, forward looking discussions about what we are doing, both professionally and personally.
Last night, over an amazing meal, we ended up talking about what we’ve been investing in over the past four years. When we reflect on the 37 companies we’ve invested in since we raised our first Foundry Group fund in 2007, we’re delighted with the mix of companies and entrepreneurs we are working with. We have a very clear thematic strategy that we’ve discussed openly, along with a few other key principles such as being willing to invest anywhere in the US and being syndication agnostic.
At dinner we zoned in on all of the current activity in early stage tech. There’s an awesome amount of exciting stuff going on right now and a real entrepreneurial revival throughout the US. Sure, there’s all the inevitable bubble talk going on which I’ve encouraged entrepreneurs to simply ignore and play a long term game instead, and once again many VC firms are spreading themselves wide and chasing after whatever the latest interesting thing is. But entrepreneurship, especially throughout the US, is vigorous, exciting, and creating many really interesting companies, some of which will be important in the future.
When we think about what has driven the success of some of our investments, we realize that we’ve chose the macro environments to invest in really well. Our HCI, Adhesive, and Distribution themes are all great examples of this. With HCI, we are at the very beginning of a massive shift over the next 20 years around how humans and computers interact. Adhesive plays the macros of digital advertising – every year meaningful ad spend is shifting annually from offline to online and that will continue for quite some time. And with distribution we’ve benefitted from the application of the concept of social to extremely large existing online markets where innovation had stagnated.
Our conversation shifted to 2015. While we still believe there are many exciting opportunities within our existing themes, we think that given the velocity of technology innovation and the way we use technology, things will shift dramatically over the next four years. Completely new and unexpected innovations are emerging and entrepreneurs who are obsessed with transforming existing industries, creating radical new technologies, or dramatically changing the use case of existing technology are starting to work in 2011 on things that will matter immensely in 2015.
We have one new investment coming up that reflects this and, when we start talking about it, you’ll see the kind of entrepreneur and company we are searching for. We decided last night to look for a lot more of it. While our deeply held beliefs about what we invest in and how we invest are the same, we’ve decided to open up our intellectual aperture and make sure we’ve incorporated a stronger view of “what is 2015 going to be like” into our thinking.
“Double, double toil and trouble; Fire burn, and caldron bubble.” – Macbeth
Every time I hear the word “bubble” I think of that quote from Macbeth. I also think of Tulip Mania and the South Sea Company which purportedly was the source of the concept of an economic bubble. And then I remember Charles Mackay’s classic book “Extraordinary Popular Delusions & the Madness of Crowds.”
When I returned last weekend from a week off the grid I encountered the word “bubble” over and over again when referring to the tech industry. A variety of people were using it to describe the current situation. This has been going on for at least a quarter or two, but the velocity of it seems to have picked up with a wave of high priced financings along with large financings for nascent companies. While plenty of tech bloggers were tossing around the word “bubble”, I also noticed it among the mainstream media. But more interestingly I saw it in my twitter feed from some entrepreneurs and VCs who I respect a lot. So I spent some time on my run yesterday rolling the idea of a bubble around in my head.
In the tech industry, the great Internet bubble inflated between 1999 and 2000 and deflated (or popped) in 2001. I remember it well as 2001 was easily the most challenging year of my business life. I made a lot of mistakes in 1999 and 2000 that I’ve hopefully learned from (I believe I have) and took on a lot of challenging things between 2001 and 2005 which laid the groundwork for the business context that I find myself in today. So, in hindsight, the great Internet bubble of 2001 was very powerful and useful to me, even though it was very painful.
I refuse to make predictions as the only thing I know with certainty is that some day I will be dead. I view predictions as irrelevant in the context of what I am working on and trying to accomplish. Sure – I pay attention to what is going on around me, have hypotheses about what’s going to happen, and adjust my behavior accordingly. But I think making predictions with certainty such as “we are in a bubble” are useless, especially in the absence of recommendations about what to do to either defend against or take advantage of the situation.
I find this discussion about bubbles especially bizarre and entertaining against the backdrop of the downward economic cycle of the past few years. In 2008, everyone in business and politics was consumed with the “global economic crisis”. However, entrepreneurs just put their heads down and continued to accelerate the current web revolution which started around 2004 with “Web 2.0” being articulated by Tim O’Reilly. Today, there is once again enormous focus on entrepreneurship as the salvation for many things, with the naysayers starting to say “but it’s a bubble” or some variant.
If you recognize that we are in a strong, positive, upward segment of the current “tech company creation cycle”, that’s more than enough. You should accept that we’ll be back in a downward part of the cycle at some point, but that we don’t know if it’ll be in a week, month, year, or decade. We also won’t know the slope of the curve although if you are a hedge fund trader you probably think you can calculate the derivative of some equation about the future that will tell you what to buy and sell. Whatever – have fun and good luck.
If you are an entrepreneur, you can build a significant, powerful, sustainable business taking advantage of market expansion during the up cycle and consolidating your position during the down cycle. Don’t get distracted by speculating about “bubbles” other than the ones in your bathtub. Instead, spend your energy creating amazing products, thrilling your customers, building an awesome organization, and living your life. Always remember that one day you too will be dead.
We’ve decided to implement a new phone system in our office. When I posted about our search for our video conferencing system, we got a ton a great feedback so I’m once again looking for your help.
We’ve been using an older version of Cisco’s Call Manager (VoIP based) that we’ve had for the past decade. While it has worked flawlessly and has a ton of bells and whistles, we simply do not use them. Occasionally someone will transfer a call and that’s about it. Call Manager is currently fed by two T1’s that flex between voice and data. We have a total about about 20 phones in the office.
Our goal is to rip all of this out (including the T1s) and replace it with something much simpler that has low to no incremental cost beyond whatever hardware we buy up front. We’re currently considering two different possibilites, one were we have no phones at all and everyone uses cell phones and a second where we continue to have a physical phone (or just a headset) and use cell phones as a backup.
Scenario #2 is where we’re looking for input. We are looking for a system that would involve no hardware at the office (save for possibly having phones/headsets on the desks) and that would not require dedicated T1’s as we want to use our existing Comcast line for this.
We’ve so far spent time exploring Google Voice but have had too many complaints of unacceptable voice quality for it to be a viable solution today. While Skype is another possible solution we have existing numbers that would need to be ported (or at least forwarded in some way) so Skype doesn’t feel like a great option either.
Thoughts or suggestions?