Brad Feld

Tag: techstars

I love being involved in magical stuff. One of our portfolio companies, Occipital, just announced their newest product, the Structure Sensor. It’s available for purchase right now on Kickstarter – they blew through their $100k goal in the first four hours of being up. But this is a “show don’t tell” classic, so take a look at the video below and prepare to have your mind blown.

So awesome. Jeff, Vikas, and team – you guys are amazing.

Structure Sensor from Occipital on Sketchfab.


In 2007 when I co-founded Entrepreneurs Foundation of Colorado with a bunch of folks our mission was to create wealth that we could give back to the community that has been the foundation for so many of our entrepreneurial endeavors. We envisioned that this would be a long term build, just like the creation of many of the  companies we are involved in. Over the last six years we’ve now generated gifts of over $500,000 that have gone back directly to our community, with the most recent one being from Intense Debate, a company that went through Techstars Boulder in 2007.

Today my friends from GoodApril, who went through the Techstars Boulder 2013 program, just gave $20,000 to EFCO to help with the victims of the massive Boulder-area floods. In addition, Eric and Kim Norlin from the Defrag Conference offered to give $250 to EFCO for everyone who register for Defrag this week.

I asked Mitch Fox and Benny Joseph from GoodApril to write up their thoughts on why they did this. It follows.

A month ago, the sun was shining in Boulder, Colorado as my co-founder, Benny Joseph, and I as we announced the biggest news of our lives.  Our startup, GoodApril, had been acquired by Intuit (maker of TurboTax) in the final days of the TechStars Boulder accelerator program.

In this last week, rain clouds have overwhelmed Boulder and several other Front Range towns.  We’ve been distressed by the devastation, and inspired by the Boulder community’s resilience.

While we were a part of the Techstars program, Benny and I pledged our support to the Boulder community through the Entrepreneurship Foundation of Colorado (EFCO), a program that enables startup founders to give back through the contribution of equity in their companies.  In light of the flood and its impact on Boulder, we have agreed to accelerate that gift.

Startups cannot succeed in a vacuum.  They are as much the product of the sweat and tears of their founders as they are of the mentors, customers, and investors that shape them.

This summer, we experienced the power and generosity of the Boulder community as we built GoodApril.  The Techstars program matched us with phenomenal local business leaders like Vijay Bangaru, JP O’Brien, and Brett Jackson, who helped us find both the strengths and weaknesses in our business plan.  We were welcomed into Boulder’s tech scene, and quickly connected with dozens of potential customers who shared their expectations and excitement for our product. As we progressed, the Techstars leaders, especially Luke Beatty, David Cohen, and Brad Feld, guided us through many tough decisions, including finally whether to accept Intuit’s acquisition offer.

We are extremely appreciative for what Boulder has given us, so we hope our donation to EFCO can help the community recover from this flood.

Thank you Boulder.  Here’s to seeing that sun shine again,

Mitch Fox and Benny Joseph
Co-Founders
GoodApril


We just led an investment in Kato and I’ll be joining the board.

If the headline sounds familiar, it’s because it’s similar to the one I wrote a year ago when we led an investment in FullContact. The headline then was One Address Book To Rule Them All.

Like the contact management problem, the real-time communication problem is a total mess. In the last decade, there has been a proliferation of efforts to address real-time communications in the enterprise. New collaboration systems, such as Microsoft SharePoint and Lotus Connections emerged. This evolved into enterprise social computing systems, such as NewsGator (which I’m on the board of) and Jive. Lightweight approaches that tried to emulate Facebook, such as Yammer (now owned by Microsoft) became visible, chat got integrated in broader messaging systems like Skype and Google Hangouts, which in turn were subsumed by larger messaging systems at Microsoft and Google, and the result is that the default continues to be the soul-crushing and mind-numbing least common denominator known as email.

The problem has accelerated in the past two years. We now use multiple communication products across our portfolio of over 60 companies. Some use Jive. Some use Yammer. Some use HipChat. Some use Flowdock. Some use Campfire. Some try to use Google+. Some still use IRC. And some have simply given up and just use email.

When I try to get in the real-time communication streams, I have to use the specific system that each company uses. With many of them, I have to have a unique login for each company. I log in with one account (usually with an email address that company #1 gave me), check it and respond, log out, log in to the next account (with a different email address specific to company #2), check it and respond, and repeat. This is fun for about three minutes, at which time I just start getting the daily email notices of activity and periodically click on a link, login, and try to respond to something, assuming my login works correctly and I can remember the login / password for that particular company.

While the individual systems work – with different levels of happiness – they just suck across organizations. My world is a network, not a hierarchy, and I want to, and need to, communicate across many different organizations. Ultimately, I want ONE place to centralize all of this. Unfortunately, the only answer today is email. And that just sucks.

My email habits changed significantly when I started using Gmail. Search, across my entire email corpus, eliminated the need for me to use folders and store anything. I didn’t have to remember stuff. Conversations threaded everything.

Kato has similar powerful features that change the way I use real-time messaging. Each “room” (which can include people from Foundry Group, other organizations, or anyone I invite to that specific room) are searchable across the entire corpus. Search works everywhere – I don’t really have to remember anything other than a hint to I’m looking for. I can skim when I want, the same way I use Twitter. Or I can read every message in a room. I can integrate any third-party service I want into a room (currently 25 – adding about one a week). Soon I’ll be able to synchronize data with other real-time systems.

Oh – and there’s an API so you can do whatever you want with it. For example, during a hack day, the gang at FullContact did a bi-directional sync with Campfire. So now I can see everything but don’t have to deal with Campfire. And I get my Asana stream in a room – consolidated across the four different Asana organizations that I’m a part of.

Andrei and Peter have had Kato available for early adopters six weeks after they wrote the first line of code. They have a Support room for every customer that they participate in (in real-time) and drive their product based on real-time customer feedback. It’s amazing to watch and participate in.

While we are still very early in the process, I’m absolutely blown away by what these two guys did over the summer at Techstars. And I’m looking forward to working closely with them to attack a problem that has vexed me every day for the past 20 years.


I was having a conversion on Friday with Brad Bernthal, an Associate Professor at Colorado Law School who directs the Silicon Flatirons Center’s Entrepreneurship Initiative. Brad and I – in addition to sharing a first name – are close friends. We were talking about the recent amazing Techstars Demo Day that we had just had in Boulder, and Brad – in a professorial tone – started hypothesizing about the importance of Techstars in the Boulder startup community. We went back and forth a little and I encouraged him to put it in writing so I could use it as fodder for a blog post. He did me one better, and wrote a guest post. It follows.

It is time to consider the following question:   When we look back, where will Techstars fit into the narrative of Boulder entrepreneurship history? 

This question will not keep many of the entrepreneurs in Boulder up late at night. Looking forward – not back – is the Boulder startup community’s natural disposition.  But sometimes we need to understand where things fit in and what they mean in the bigger scheme.  During Techstars 2013 Boulder Demo Day, led by Managing Director Luke Beatty – who skillfully took the baton from Nicole Glaros –  it occurred to me that reflection is now warranted.

Full disclosure:  I am a Techstars mentor as well as a CU Associate Professor of Law, which makes me a weirdly situated participant/observer, and I’m admittedly rooting for Boulder.  I am also not a historian and, from time to time, my prognostication skills  are suspect.  (Indeed I five years ago predicted the return of short shorts – 1980s style – in the NBA.  No players appear to have received that memo.)  With that, here some thoughts on how Techstars will be viewed in Boulder startup history.

Is it time to think about Techstars as historically significant in Colorado?  Yes, it is.  Techstars was one of the pioneers of the mentor-driven, time limited, entrepreneurial supercollider known as the Accelerator.  Techstars now belongs in the company of other Front Range pioneers who helped craft an industry, a list which includes natural foods leaders folks – who built companies such as Celestial Seasonings, Wild Oats, and Alfalfa’s – and early movers in the disk storage industry, most notably StorageTek and its progeny.   The first Techstars class matriculated in 2007.  Six years later,  TechStars is a global operation and, more fundamentally, the accelerator model is among the decade’s most important entrepreneurial innovations.  Irrespective of what happens to Techstars ahead, development of the accelerator as a global industry ensures that Techstars will remain historically relevant.

How important is Techstars’ economic impact? TBD, but traditional metrics won’t capture its benefits.  It is premature to say where Techstars will rank, in terms of regional economic impact, on a historic scale in Colorado’s Front Range.  Techstars is a magnet for creative class talent.  But it is not itself a huge employer relative to other area homegrown companies like Level 3 or StorageTek, or even rising companies like Zayo, Rally, LogRhythm, and SendGrid.  Techstars’ geographically dispersed structure shares the wealth across multiple startup communities spanning Seattle to London.  As a result, as Techstars scales up, its direct local economic benefits– unlike a Microsoft in Seattle, Google in Mountain View, or Dell in Austin – are realized in several locations, not primarily one.

My bet is that the geographically networked aspect of Techstars will emerge as its long term gift to Boulder.   Traditional metrics of employees and annual revenues won’t capture Techstars’ most important impacts.  In reputational benefits to Colorado, the near term impact is already outsized.  Long term, as Anno Saxenian explains, the value of  cross-regional connections – whereby one location is closely tied by personal relationships to other geographic startup locations – is a crucial advantage for 21st Century innovation hubs.  Boulder is comparatively not well situated to have large scale immigration ties a la Silicon Valley or New York.  But Techstars generates tremendous cross-regional connectivity for Boulder to other startups communities.  My prediction is that cultivation of cross-regional networks will be Techstars’ biggest economic impact.

What will TechStars mean?   Intergenerational connections in entrepreneurship.  Techstars as a movie script pitch:  company attract wicked smart next generation talent and pairs them with their elders.  Mr. Miyage / Daniel with mouse clicks.  Sparks ensue. Like many successes, this formula seems obvious in the rear view mirror.  But building trusted networks is hard work that takes a deft touch.  And the intergenerational network at the heart of Techstars sets a community norm that those who have success should pay it forward to the next generation.  This resonates as Techstars’ long term significance.


Yesterday, Techstars launched another accelerator, this time focused entirely on connected devices. The newest accelerator, based in New York City, is called the R/GA Connected Devices Accelerator.

R/GA is part of Interpublic Group of Companies, one of four global ad holding companies, and is the most award-winning agency in the digital world today. R/GA creates advertising and marketing products based in technology and design and has earned countless accolades over the years, including Advertising Age’s “Digital A-List” and “Agencies of the Decade.” They are the force behind the opening title sequence for 1978′s Superman to 2006′s Nike+ platform to 2010′s HBO Go connected device.

The Internet has rapidly expanded beyond desktop, server, laptop, and mobile computers and connected itself to many of the different devices in our everyday life. We’ve been investing in this area since we started Foundry Group in 2007 through our human computer interaction theme and recently added an investment in Dragon Innovation into the mix. It’s super exciting to me to do an accelerator program specifically around connected devices with Techstars.

Founders accepted into the program will have access to the Techstars mentor network and executives from R/GA’s team as well as $120K in funding, co-location space provided by R/GA in NYC, design and development support from talented designers and devs, and the opportunity to pitch to an invite-only launch presentation in Austin at SxSWi and at a demo day for angels and VCs in NYC.

If you’re a founder or startup focused on an innovative idea for a product and/or service in the connected devices space, please consider applying. Applications are open today and due October 11th. Apply now at rgaaccelerator.com.


Fred Wilson had a post yesterday titled Mentor/Investor Whiplash. His recommendations for dealing with it can be summarized as “collect all the data, think about it, discount what investors have to say, and ultimately listen to what the market is telling you over what advisors / investors tell you.”

I then read through the comments on the post and was bummed out. Many missed the point of what I thought Fred was trying to say. Then I reread the post more carefully and noticed how he framed the issue. The paragraph that caught my attention was:

I call this constant advising/mentoring of early stage startups “mentor/investor whiplash” and I think it is a big problem. Not just with the accelerator programs but across the early stage/seed startup landscape.

I bolded “I think it is a big problem” – that clearly set the tone for the comments.

I disagree with Fred. It’s not a big problem. It’s the essence of one of things an accelerator program is trying to teach the entrepreneurs going through it. Specifically, building muscle around processing data and feedback, and making your own decisions.

At Techstars, we view mentor whiplash as a positive attribute. We talk about it openly – all the time. I believe that if you ask five mentors the same question you’ll get seven different answers. This is especially true early in any relationship, when the mentors are just getting to know you and your company.

That’s good. That’s how business works. As an entrepreneur you get an endless stream of conflicting data on every issue. Your job is to sort the signal from the noise. Tools like Lean Launchpad and the concept of Lean Startup can help early on, but in some cases they’ll just collect more conflicting data, or validate (or invalidate) a particular hypothesis.

As the business grows, there are more points of stimuli, more agendas, more exogenous factors, and more potential whiplash. If you don’t build your own muscle around collecting, synthesizing, dealing with, and decided what to do with all the data that is coming at you, then you are going to have massive problems as your company scales up. So learning how to do this early on your journey is very powerful.

I view the accelerator environment, at least what we are creating at Techstars, to be an example of a safe environment. It’s an artificial construct that includes a massive amplification of stimuli and data over a short period of time (90 days) from people who – as mentors – should have the ultimate goal of being helpful to you. Now, every mentor – and investor – who you interact with – has their own emotional and intellectual construct of what they are doing and how they are interacting with you. That’s another layer of the positive impact – you have guides (your lead mentors, the people running the accelerator) who can help you decode the feedback. Your peers are interacting with the same mentors – often on the same day – and a short conversation with some of them can help you calibrate quickly.

Now apply Fred’s points (per my summary):

Collect all the data, think about it, discount what investors have to say, and ultimately listen to what the market is telling you over what advisors / investors tell you.

At Techstars, we repeat over and over again the following mantra to the entrepreneurs going through the accelerator.

It’s just data. It’s your company.

If you are in an accelerator, don’t be afraid of mentor whiplash. Don’t view it as a negative. Embrace it. Build muscle around it. Learn to process it. Filter out the noise. Run experiments on the stuff that seems valid to confirm or deny it. Make your own decisions!


I’m doing a one hour CEO roundtable on an “about weekly basis” with each of the Techstars classes. Yesterday I did a face to face with the Techstars Boulder CEOs (they are across the hall from my office) and then I did my meetings with the Techstars Chicago CEOs and the Kaplan EdTech Accelerator CEOs by video conference.

This is a new experiment for me. I’m trying a different approach to mentoring the Techstars teams this year. I’m still a lead mentor for two of the Boulder teams (Kato and SnowShoe) but for all the other programs, including Boulder, I’m trying a weekly one hour CEO only session.

One of my big goals is to generate more peer interaction between the CEOs of the various companies. We do this aggressively within the Foundry Group portfolio and it’s one of the really powerful things about Techstars. But historically it’s been adhoc and random, rather than in an organized way. This is an effort to get the CEOs to really bond with every one of the other CEOs during the program.

So far the experiment is working great from my perspective. I’m stunned by the depth of the conversation and I can see the relationship dynamics being very broad as well as intellectually and emotionally intense.

Each of the three meetings yesterday were totally different, as Techstars Boulder is in week 8, Techstars Chicago is in week 4, and Kaplan EdTech is in week 2. As I was taking a shower this morning, I kept thinking about the rant I went on during the last 10 minutes of the meeting with the Techstars Chicago CEOs.

By week 4, a team is deep in things. The stress is showing. Everyone is tired and working at their max capacity. They’ve been exposed to a wide range of mentors and lots of conflicting data. Stuff is breaking all the time. Everything is uncomfortable and – in some cases – distressing.

In reaction to a particular conversation, I strung together quotes from three of my favorite books about entrepreneurship. The rant went as follows:

  • It’s not that I don’t suffer, it’s that I know the unimportance of suffering.” – John Galt in Atlas Shrugged
  • Fear is the mind-killer.” – the Bene Gesserit is Dune
  • “Anxiety, the next gumption trap, is sort of the opposite of ego. You’re so sure you’ll do everything wrong you’re afraid to do anything at all.” – Robert Pirsig in Zen and the Art of Motorcycle Maintenance

I used the quotes as the anchors on a longer rant, but I did it extemporaneously. I hadn’t realized how nicely these quotes fit together until this particular moment, prompted by the particular situation. In hindsight, the only quote I forgot was my favorite of all time – “Do or do not, there is no try.” – Yoda.

And – it reminded me that three books should be on every Startup CEO’s reading list along with Matt Blumberg’s new book, Startup CEO.


Startups fail. That’s part of the natural entrepreneurial cycle.

A great post is making the rounds from an entrepreneur who has 30 days left before he hits the wall. His blog – My Startup has 30 Days to Live – promises to be a powerful one, at least for 30 days. I’m only sad about two things: (1)  It’s anonymous and (2) There are no comments so it’s one way.

I left a message on “Ask me anything” asking him/her to reach out if I can help. We’ll see if he/she responds – or it’s either (a) a one way rant or (b) a fake failure story.

Either way, entrepreneurs need to talk about failure. It’s fine – I’ve failed at a ton of things. On Monday, I gave my “How To Fail” talk at Techstars Boulder. Included were all the Startup Summer students as well as a bunch of members of the Entrepreneurs Foundation of Colorado. I told the story of my first failure (my first company – Martingale Software) and my biggest failure (Interliant). I made some broad points and then did an hour of Q&A.

I hope it was useful.

I see entrepreneurs, especially first time entrepreneurs, in denial all the time about the possibility of failure. “Failure is not an option”, or “I’m afraid to fail”, or “Everything is going great” (when it isn’t). Sometimes failure is your best option.

Denial of reality – and what you can do – is a big issue. Ignoring reality until it’s too late is another. Not reaching out for help when there is still time is yet another. Fear of failure – which is the mind killer  – is yet another.

In one of my darkest moments of Interliant, I was sitting hunched over at the kitchen table of one of my co-founder’s (Len Fassler) – breakfast table. We had a brutal day in front of us and I was waiting for him to finish getting dressed so we could head to the office to deal with things. When he came into the kitchen, he saw me and said “C’mon Brad – suit up – let’s go.” He patted me on the back in the wonderful way he always does and said “Just remember – they can’t kill you and they can’t eat you.”

Follow My Startup has 30 Days to Live. Learn from it. And if the entrepreneur uncloaks, let’s try to help, even if it’s just providing emotional support.


The Boulder TechStars program is in week three and the intensity level is high. The TechStars office is across the hall from ours at Foundry Group and it’s wild to see the level of activity ramp up during the three months that TechStars Boulder is in session.

I’m trying a new thing this program and doing a weekly CEO-only meeting. I’ve been trying to figure out a new way to engage with each program other than mentoring a team or two, and have been looking for a high leverage activity that I could do remotely for all of the other programs. My current experiment is an hour a week with all of the CEOs in a completely confidential meeting, but a peer meeting so each of them gets to talk about what they are struggling with to help solve each other’s problems as well as learn from each other.

We’ve done two of these meetings in Boulder and I love it so far. I’ll run this experiment for the whole program, learn from it, and iterate. If it works, I’ll scale it across all the programs.

Yesterday I also finished up my first set of 1:1 meetings with all of the teams. In my 1:1 meetings, I try to keep them very short – 15 minutes – and focus on what is “top of mind“. I learn more from this and can help more precisely than if I spent 30 minutes getting a generic pitch, which will likely change dramatically anyway through the course of TechStars. So each of these top of mind drills is “up to 5 minutes telling me about your company” and “10 minutes talking about whatever is top of mind.”

By the third week, I notice what I call “pitch fatigue” setting in. I think every entrepreneur should have several short pitches that they can give anytime, in any context, on demand.

  • 15 seconds: Three sentences – very tight “get me interested in you” overview.
  • 60 seconds: What do you you, who do you do it to, why do I care?
  • 5 minutes: Lead with the 60 seconds, then go deeper.
  • 15 minutes: Full high level pitch
  • 30 minutes: Extended presentation that has more details

Bt week three, the teams are still fighting through getting the 15 second and 60 second pitch nailed. That’s fine, but there’s emotional exhaustion in even trying for some of them. The founders have said some set of words so many times that they are tired. The emotion of what they are doing is out of the pitch. Their enthusiasm is muted – not for the business, but for describing it.

Recently I was on the receiving end of a description from an entrepreneur, who has a great idea that I love, that had the emotional impact a TSA inspection at the airport. He was going through the motions with almost zero emotional content. At the end of it, I said one sentence – “Don’t get sick of telling your story.” I then went deeper on what I meant.

He responded by email later that day:

Thanks for articulating what was going on in my head. I think I was getting burnt out from telling the same story to so many mentors. I need to stay focused and stick with the story that worked well the first 40 meetings. I also need to be careful that the lack of “freshness” doesn’t affect how passionate and energetic I come across. Timing for this realization couldn’t be better given our upcoming fundraising trip.

I’ve done an enormous amount of pitching and fundraising over the years. When we raised our first Foundry Group fund in 2007, I did 90 meetings in three months before we got our first investor commitment. By meeting 87, after hearing no a lot (we got about 30 no’s out of the first 90 meetings before we got a yes) I was definitely had pitch fatigue. But every time I told it, I brought the same level of intensity, emotion, optimism, and belief that I did the first time I told it. Today, six years later, when I describe what we are doing and why we are doing it, and why you should care, I’m just as focused on getting the message across as I ever have been. And I never get tired of telling our story.